Why are Pinoys so jolly and joyful?

The answer might be as simple as the company we keep, the things around us that make us smile and the food we enjoy. There’s no doubt that Filipinos are among the jolliest people on the planet. Wherever one might go in this country, he or she will most definitely be met with a smile, a warm greeting, or a hearty laugh. Foreigners often wonder how an entire nation of over 100 million can extend kindness and good cheer even to complete strangers. In the …

Read More

Jasmine Curtis-Smith joins Jolibee family; leads Jolly #FriendsFries crew

Jollibee, the country’s number one fastfood brand, recently launched another flavor innovation to their snack offerings: the Jolly Crispy Fries, now with Savory BBQ flavor. The digital campaign is led by the newest member of the Jollibee family, actress-host Jasmine Curtis-Smith. Made with 100% real potatoes and sprinkled with a special blend of flavorings, the Savory BBQ fries pack a thrilling intensity with every bite. Perfect for pairing with other Jollibee treats or enjoyed on its own, the Jolly Crispy Savory BBQ Fries offer a …

Read More

Jollibee’s heart-warming short film for Grandparent’s Day tugs at the heartstrings of Pinoys

Jollibee, the country’s number one fast food chain, produces another made-for-digital material that pays tribute to the never-ending love and support grandparents shower their apos. In the span of 150 seconds, “Kahera” shows the story of a young restaurant cashier’s seemingly awkward encounters with an elderly customer. The older woman never fails to comment on the young cashier’s every move; from her crooked nameplate to the way she speaks, no details seem to escape the older woman’s scrutiny. The video concludes with a touching revelation …

Read More

WATCH: Behind-the-scenes of new Century Tuna commercial with James Reid

We’ve seen the new commercial. We’ve admired the hot body. But do you know what went on during the making of the #BodyOfTheCentury James Reid’s most sizzling ad campaign yet? Have a look at the behind-the-scenes of Century Tuna’s #BodyOfTheCentury ad and see how Director Sid Maderazo and his production team painstakingly put everything together for a campaign that revolves around revelation, transformation, and reinvention of James Reid.…

Read More

Lipton Ice Tea leads the ‘positiviTEA’ revolution with Sarah Geronimo

Manila, Philippines – The country’s one and only Popstar Princess has chosen her one and only bottled ice tea. Sarah Geronimo is officially the new face of the world’s number one tea brand for its bottled ice tea products in the Philippines. The phenomenal superstar—whose impressive career has spanned widely successful albums and concerts to box office-smashing films—joins the world-renowned brand in spreading ‘positiviTEA’ through the refreshing taste of Lipton Ice Tea. “As a global brand committed to the best quality product and services, Lipton …

Read More

James Reid, Nadine Lustre introduce Jollibee’s new Sweet-Spicy BBQ Burger Steak

James Reid and Nadine Lustre finally found the sweetness and spice they’ve been craving for in their new Forever Love. Jollibee, the Philippines’ number one fast-food brand, recently announced the latest innovation to their best-tasting Burger Steak: JaDine’s newest favorite, the Sweet-Spicy BBQ Burger Steak. A flavorful twist to the classic Burger Steak, this new offering boasts of a special barbecue sauce and sweet corn kernels generously poured on top of Burger Steak made with 100% pure beef and a serving of steamed white rice. …

Read More

McDonald’s launches AlDub’s new favorite meal – Chicken Fillet Italiana

McDonald’s serves a taste of Italy with the new Chicken Fillet Italiana. Enjoy every bite of McDonald’s signature chicken fillet, topped with meaty tomato sauce and melty cheese. This will surely make you say, delizioso! The new Chicken Fillet Italiana is the latest favorite meal of hit love team, Alden Richards and Maine Mendoza, popularly known as AlDub! In their latest TV commercial, AlDub celebrates their first year anniversary as a love team enjoying the new Chicken Fillet Italiana. Check out the TV commercial: Savor …

Read More

This very unusual Smart ad campaign evokes strong reactions over message

A gay-themed Smart’s advertisement is causing a stir, and has received “mostly positive” feedback from the netizens especially those who are members of LGBT. The advertisement, which uses the slogan “Welcome Change”, was meant to “break barriers for new beginnings” according to the ad. The ad opens with a closeted son named Kevin receiving a friend request from his retired military dad. During their family lunch, the father reminded him, “Kevin, bakit hindi mo pa inaaccept ang friend request ko?” Browsing his Facebook account with photos of his lover on the …

Read More

The power of Maine Mendoza: Plastic Fork floats on McDonald’s ad

This post by Ervin Nierras on Facebook easily became viral overnight…. The album already gained more than 11,000 likes and more than 7,000 shares as of this writing. Physics-defying fork holding stunt by Maine Mendoza. This poorly edited McDonald’s poster of their endorsers Maine Mendoza and Alden Richards where Maine was trying to feed Alden received different reactions from netizens. What seems to be the problem with the photo became an opportunity for the fastfood chain brand to act quickly and made this quirky GIF. McDonald’s Philippines …

Read More

Alden Richards reacts on the ‘New Endorsement King’ tag

During the press conference of Neozep last Wednesday, March 16, 2016 in a restaurant located in Quezon City, PEP was able to gather Alden’s opinion upon hearing  some of the media staff calling him the “Endorsement King” due to his number of endorsements including Hapee Toothpaste, Downy, Mcdo, Gard (Shampoo) and many other brands that can be purchased in the Philippines. It can be recalled that Alden rented a private plane for Maine’s 21st birthday in Boracay, which left fans fell in love with his gesture. …

Read More