Kapamilya sitcom “Home Sweetie Home” (20.2%) emerged as the most watched program every Sunday, while “TV Patrol” (27.2%) is still the most watched newscast.
The Kathryn Bernardo and Daniel Padilla-starrer “Got to Believe” continued to reign on its timeslot with an average national TV rating of 25.5%, clobbering GMA’s new show “Carmela” starring Marian Rivera with only 13.8%.
Overall, 13 out of the top 15 most watched programs nationwide in January were produced by ABS-CBN including “Honesto” (29.7%), “Wansapanataym” (28.6%), “Maalaala Mo Kaya (26.5%), “Bet On Your Baby” (25.4%), “Annaliza” (22.4%), “Rated K” (18.7), “Be Careful With My Heart” (17.8%), “Goin Bulilit” (17.2%), and “Maria Mercedes” (15.9%).
Kantar Media is a leading television (TV) audience measurement provider with capabilities in gathering TV viewing data in both digital and analog platforms. It is a multinational market research group that specializes in audience measurement in more than 80 countries, has 26 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services.
Among its current subscribers are ABS-CBN, NBN, Sky Cable, J. Romero and Associates, 720ConsumerConnect, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, Wellmade Manufacturing Corporation, Brand Ideas, and MPG Havas. They also include pan-regional networks like CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, Sony Pictures Television International, Celestial Tiger, and A&E Television Network.
Among these, the following subscribe to both urban and rural TV audience measurement: ABS-CBN, Brand Ideas, MPG Havas, and 720ConsumerConnect.
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