At the annual PIFS trade show, one of the country’s most important events for the home furniture and furnishings sector, Uratex showcased its products in an exhibit that also tapped the export market, as part of its efforts to make the Philippine furniture industry succeed.
“We want to champion the Philippine furniture manufacturers. Uratex is a component of the furniture industry and it is important to serve the requirements of the customers,” says Dindo Medina, Corporate Sales Director, Uratex Foam.
The PIFS is a celebrated gathering in the furniture industry in the country where established and internationally recognized local designers and manufacturers team up with exciting new talent coming through the ranks, and to show what the Filipino design community is capable of.
Medina said that Uratex is now among the few remaining weaving facilities to continue the supply and make the industry alive after some of the associated industries have already shut down. “If we can contribute much to the welfare of the country, then we will do. As 2015 comes, trade barriers will be relaxed, meaning the influx of goods will be easier for the Philippine industry.”
With the PIFS as the shop window for the industry, Uratex promoted Nuovoluxe Foam, a new product that uses Bayer Material Science’s Ultracel, a revolutionary polyurethane foam technology that delivers high-performance qualities—exceptional support, superior comfort, long-lasting resiliency, enduring beauty and outstanding durability.
Camille Pagliawan, Uratex Industrial and Institutional Marketing Assistant, said that quality tests for the foam is very important to prove the high resiliency of the product. That’s why Uratex has registered and successfully passed industry tests submitted by the British Standard Foam and the California Standard Foam, two of the world’s prestigious standard testing institutions for foam.
The RGC Foam Group is the largest manufacturer of commercial and automotive polyurethane foam products in the country. Through world-class manufacturing practices and a strong culture of excellence, the RGC Foam Group has become the most dominant player in the local foam industry and one of the leading foam-makers in Southeast Asia.
For more about Uratex quality mattresses, visit www.uratex.com.ph.
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