Kenneth Cole, premier American lifestyle brand which designs footwear, clothes and accessories for men and women, along with Metro Society, the most successful homegrown society magazine in the Philippines on its 11th year anniversary partner in a benefit show to raise funds for a cause.
Since 1985, Kenneth Cole has been openly involved in publicly supporting AIDS awareness and research. He is considered the first in the fashion industry to do so and uses fashion as a medium to promote socially conscious ads to help fight various causes from AIDS to homelessness.
This November, Metro Society guests will have an up close look at the pieces presented in the fashion show. A Metro Society exclusive presentation, it will be a 40-piece collection of Kenneth Cole’s Autumn/Winter 2014 collection to be worn by the country’s top celebrities.
Metro Society prides itself in being the most recognized society magazine for iconic fashion executions featured in international blogs such as Fashionising, Style Bistro, News Luxury, Portfoli, Jake Rohde. The Metro Society Benefit highlights the magazine’s unique style of entertaining – fusing luxury, society, fashion, music and entertainment like no other.
Meanwhile, Kenneth Cole which has over 90 retail and outlet stores worldwide and continues to intensify its influence and efforts to raise awareness on HIV/AIDS.
For the benefit show, proceeds shall go to TREAT Asia, A Cooperative Approach to Expanding the Safe and Effective Delivery of HIV/AIDS Treatment in Asia and the Pacific. The funds raised will be directed towards their projects in the Philippines.