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GMA Network reduces airtime cost of “Wowowin” because of low profit?

How true is the rumor that GMA Network lowered down the airtime cost Willie Revillame is paying for Wowowin’s one-hour TV program? According to a source, from 2 million pesos, it was reduced to P700,000.00.

The reduction was implemented due to low profit it receives, the informant added.

Photo by: entertainment.inquirer.net
Willie Revillame Photo by: entertainment.inquirer.net

The program premiered on May 10, 2015 on the Sunday afternoon timeslot. It marked Willie’s TV comeback after his contract expired with TV5 last October 2013.

The show is directed by his good friend Randy Santiago.



If  this is true, what do you think the Wowowin needs in order to cater to the public’s taste and attract more advertisers at the same time?

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