Whilst in tears, Kris Bernal details her experience in starting her Dream Business

  • Whilst in tears, the Kapuso star as well as the founder and CEO of SHE, Kris Bernal shared her experience in starting her dream business.
  • She detailed the things that she did and what made her cosmetic line different from the other celebrity brands.
  • Kris also shared how her dream business affected her work, family and other businesses.

Whilst in tears, the Kapuso star Kris Bernal detailed that she’s a hands-on-CEO of her own cosmetic line, SHE. From the product formulation up to contacting people for its launch as well as inviting guest.

“Hindi ko akalain na ngayon, finally, nandito na siya kasi alam ni Lord kung paano ko trinabaho itong SHE. Sobrang hirap talaga… Ako lahat ‘yan eh. Ako nga nag-contact sa mga tao dito. Lahat talaga trinabaho ko.”

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The road I took to get here may not be as smooth as I hoped it would be, but the SHE products that were produced and the positive feedback I got from everyone made everything worth it. 💋 Thank you to everyone who came to support this important milestone in my life! 😭✨ Special Shoutout: 💋 PR Team @artistcenter and GMA Corp Comm 💋 E-commerce Partner @shopee_ph 💋 @poshnails_ for the availability of SHE at your salons 💋 Support Team @kbernalwarriors 💋 Photobooth from @sweetbowlover 💋 Vanity Mirrors from @vanitymirrorphilippines 💋 Cakes + Cupcakes from @heartsnbelles and @fernandosbakeshop 💋 @sweetsbygiyannah 💋 Balloon decors by @happyballoons.mnl 💋 Fries from @f.a.t_friesandtoppings 💋 Giveaways and raffle prizes from @tatioactivedxjapan, @arnolddelacruz of My Dentist Clinic, @ojoeyewear, @zaneashoes, @facesandcurves_ph 💋 Customized powerbanks by @iwalkph 💋 Customized belt bag by @twirlshoppe 💋 Photog/Video by @niceprintphoto Finally, #SHEISHERE and we hope SHE inspires and empowers you! ❤️ Xoxo, Kris Bernal

A post shared by Kris Bernal (@krisbernal) on

Due to the demand in celebrity makeup brands, Bernal shared what made her line a standout from the existing celebrity brands.

“I did it all alone; ako lang talaga mag-isa. Others have their brand collabs, or parang they have their own partners or investors. This one talaga, parang all by myself ang peg.”

In February 2018, she started developing the product line, she also shared her hard times and challenges as she started working on her dream business.

“Ang hirap niya talaga gawin. As in from the start pa lang like inistart ko siya February, so since then hindi na ako tumigil. Hindi na ako tumigil magtrabaho for SHE, to the point na ang dami nang naapektuhan. Naapektuhan na ‘yung work ko, naapektuhan na family ko, ‘yung ibang business ko.”

At just Php399 a pop, Kris Bernal‘s lipstick formula is available in Shopee https://shopee.ph/order.shecosmetics, Posh Nails, and select SM Beauty/Watsons branches. You can also place an order via the She Cosmetics website.

Congratulations from the LionhearTV family!



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