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Samsung creates a new generation of trailblazers with PASS10N LAB

  • Samsung recently concluded its PASS10N LAB, an exclusive series of workshops catered to Samsung Members, the brand’s online community, and friends from the media to take their passions to the next level
  • The workshops taught attendees the secrets of running a retail empire and building a brand that appeals to today’s beauty and fashion enthusiasts, Photography, videography, fitness and gaming
  • The leaders also shared how the next generation Samsung Galaxy S10 helped them excel in their various fields

Samsung recently concluded its PASS10N LAB, an exclusive series of workshops catered to Samsung Members, the brand’s online community, and friends from the media to take their passions to the next level.

Hosted and led by some of this generation’s trailblazers, PASS10N LAB provided Samsung’s online community the platform to get inspiration and ideas from renowned personalities and loyal Samsung users like Sunnies Studios’ founders Georgina Wilson, Bea Soriano-Dee, Martine Cajucom, and Jess Wilson; renowned fashion photographer BJ Pascual and filmmaker Samantha Lee; radio DJ and spinning coach Katz Salao; host, radio DJ and sports enthusiast Boom Gonzalez; and finally radio DJ, host, and mobile game enthusiast, Gino Quillamor tackled their passions – entrepreneurship, photography, videography, fitness, and gaming.

In the workshops, the founders of Sunnies Studios taught attendees the secrets of running a retail empire and building a brand that appeals to today’s beauty and fashion enthusiasts. Meanwhile, Pascual and Lee shared tips on how to level up their photography and videography game. The workshops became more active as everyone joined Salao and Gonzalez for a round of cycling at Ride Revolution and a soothing yoga session at Yoga+. Lastly, they got to participate in a mobile gaming tournament with Quillamor.

“The classes helped me leaps and bounds, especially the one with Pascual and Lee. Taking photos and recording videos without necessarily following the traditional rules inspired me to think outside the box and escape the norm,” shared Baeron Alcala, a Samsung member.

The leaders also shared how the next generation Samsung Galaxy S10 helped them excel in their various fields. The new smartphone from the tech giant is designed to push boundaries and make a difference in people’s lives. They are guided by the philosophy “do what you can’t” as they innovate features that may seem impossible to craft. In turn, these allow customers to defy barriers and confidently achieve what they want life.

“To us, our devices are much more than mobile phones for communication. They are instruments that allow you to defy barriers in achieving what you want in life, enablers in the pursuit of what you truly love,” shares Patrick Tolentino, Chief Marketing Officer of Samsung Philippines.

Samsung is introducing a Prism Silver variant of the Galaxy S10+ for the discerning user who wants to take their mobile experience to the next level. To celebrate its arrival, Samsung is launching an Ecosystem Bundle offer, where customers can get a free Galaxy Fit or Fit e when they purchase the new Galaxy S10/+/e variant. Those who avail of the new Galaxy S10 and S10+ will get a Galaxy Fit worth PHP 4,990, while those who buy the Galaxy S10e will receive a Galaxy Fit e worth PHP 1,990.



Learn more about how the Galaxy S10 takes different passion points to the next level on Samsung’s “PASS10N LAB”. To know more, visit facebook.com/samsungph.

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