“ASAP Natin ‘To Bay Area” promises a one-of-a-kind, once-in-a-lifetime musical extravaganza on TFC’s 25th anniversary

  • the 25th anniversary of TFC, the international flagship channel of ABS-CBN will bring its longest-running weekend variety show in the Philippines to the birthplace of TFC — the San Francisco Bay Area
  • There will be a pre-show at 3:30pm. The first ASAP show starts at 5pm

There is a Japanese idiom from the 16th century that goes, “ichi-go ichi-e”, which means “one time, one meeting”. Through the years, the term has been translated as “for this time only” or “once in a lifetime”.

In Tagalog, the basis of the national Filipino language, the equivalent phrase is “minsanan lang ito”.

On the occasion of the 25th anniversary of TFC, the international flagship channel of ABS-CBN, the Philippines’ leading media and entertainment company will bring its longest-running weekend variety show in the Philippines to the birthplace of TFC — the San Francisco Bay Area.

Come August 3, Saturday, at the prestigious SAP Center at San Jose, right in the heart of the Bay Area’s Silicon Valley, “ASAP Natin ‘To Bay Area” promises a one-of-a-kind, once-in-a-lifetime concert experience that music lovers of all ages and ethnicities would not want to miss.

After selling out world-class venues in Singapore, Dubai, Los Angeles, London, New York, Toronto, Honolulu, and Sydney, ASAP has sealed its reputation overseas as a tour de force Filipino musical event. Each ASAP show that is held abroad fires on all cylinders: top-drawer celebrities, back-to-back concerts in one event which are aired as two full episodes on TFC, highest production values, carefully curated song and dance numbers, hard-to-match levels of performance energy and explosions of Filipino talent and pride.

But “ASAP Natin ‘To Bay Area” dares to go beyond what all previous ASAP tour legs have accomplished.

“TFC’s gone silver: a quarter of a century in service to the Filipinos worldwide,” said ABS-CBN Global COO Olivia De Jesus. “The concept behind ’ASAP Natin ‘To Bay Area’ celebrates not only where TFC has been, but what it has become, and where it’s going. This ASAP reflects the journeys of the overseas and migrant Filipinos and how they’ve evolved as a dynamic community which is diverse in composition but still identifiably Filipino.”

De Jesus continues: “Expect ‘ASAP Natin ‘To Bay Area’ not to be just a single-flavor dish; it will be a fusion of both fresh and familiar musical flavors that will showcase what being Filipino in the diaspora looks like today.”

To further explain, ABS-CBN North and Latin America Managing Director Jun Del Rosario cited the most unique ASAP live cast to date — a casting coup that would be very challenging to replicate.

“In previous ASAP legs in the U.S. like ‘ASAP Live in New York’ at Barclays Center, we involved local talents. For instance, the Broadway Barkada performed with select ASAP mainstays,” Del Rosario said. “But ‘ASAP Natin ‘To Bay Area’ enhanced that collaboration with more popular local entertainers. It has AJ Rafael, Angelica Hale, The Filharmonic, Jasmine Trias, Josephine “Banig” Roberto, Jej Vinson and the Str8jacket Dance Company, all of whom have drawn significant U.S. mainstream attention and exposure. Moreover, ASAP has brought in two Filipino rap artists in Bassilyo and Smugglaz which is a first for ASAP Live abroad. All of these infusions add to the once-in-a-lifetime character of this special TFC 25th anniversary event.”

Rounding up the star-studded line up are as follows: Angel Locsin, Angeline Quinto, Billy Crawford, Carol Banawa, Coco Martin, Daniel Padilla, Darren Espanto, Edward Barber, Ella Mae Saison, Enchong Dee, Erik Santos, Gary Valenciano, Gerald Anderson, the Gold Squad, Inigo Pascual, Janine Berdin, Joshua Garcia, Julia Barretto, Kathryn Bernardo, Kim Chiu, Kyla, KZ, Maja Salvador, Martin Nievera, Maymay Entrata, Moira Dela Torre, Morissette, Ogie Alcasid, Paulo Avelino, Pia Wurtzbach, Piolo Pascual, Pops Fernandez, Regine Velasquez-Alcasid, Sam Milby, Shane Ericks, Sheryn Regis, TNT Boys, Tony Labrusca, Yeng Constantino, Zsa Zsa Padilla and the G-Force.

ABS-CBN Global Head of Events Ricky Resurreccion quipped: “‘ASAP Natin ‘To Bay Area’ — which means ‘this is our ASAP Bay Area’ — is ‘minsanan lang’. So, let’s make sure ‘na sulitin ang bihira’. Let’s make the most out of this spectacular event. Family fun for the family starts at 2pm with all our exciting vendor booths. We have a pre-show at 3:30pm. The first ASAP show starts at 5pm, and the second one starts at 7:45pm. With all these, I guarantee that fans will get more than their money’s worth.”

Tickets are moving fast, with the top two tiers sold out already. To buy tickets now, visit https://mytfc.com/asapbayarea

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25th anniversary1 ABS-CBN4747 ABS-CBN North and Latin America1 Aj Rafael6 Angel Locsin530 Angelica Hale2 Angeline Quinto116 ASAP Natin ‘To Bay Area1 Billy Crawford107 Carol Banawa5 Coco Martin413 Daniel Padilla563 Darren Espanto91 Dubai15 Edward Barber143 Ella Mae Saison1 Enchong Dee148 Erik Santos43 G-Force9 Gary Valenciano77 Gerald Anderson279 Honolulu3 ichi-go ichi-e1 Iñigo Pascual120 Janine Berdin18 japanese2 Jasmine Trias1 Jej Vinson1 Josephine “Banig” Roberto1 Joshua Garcia258 Julia Barretto318 Jun Del Rosario3 Kathryn Bernardo617 Kim Chiu207 Kyla81 KZ5 London18 Los Angeles8 Maja Salvador245 Martin Nievera63 MayMay Entrata219 minsanan lang ito1 Moira dela Torre62 Morissette4 new york8 Ogie Alcasid200 Olivia de Jesus3 Paulo Avelino213 Pia Wurtzbach196 Piolo Pascual304 Pops Fernandez6 Regine Velasquez-Alcasid85 Ricky Resurreccion1 Sam Milby111 San Francisco Bay Area4 Shane Ericks1 Sheryn Regis6 Singapore31 Str8jacket Dance Company1 Sydney1 TFC95 The Filharmonic5 the Gold Squad1 TNT Boys35 Tony Labrusca65 Toronto9 Yeng Constantino72 Zsa Zsa Padilla47