Alex Bruce doesn’t just tell them, she shows them, breaking the system with her music video for Go Crazy!
The single, as an anthem for self-empowerment especially in the face of criticisms and haters, talks about the moments when no one’s doubts on you would matter. Go Crazy’s music video shows exactly that: Alex stepping into a world of another dimension and just doing her thing, performing on stage where everyone ‘goes crazy’ along with her, caught in her spell and relentless talent. It’s a fun-filled punch of Alex in her true form and also her 3D character self in a 3D-animated, game-esque world, thanks to the visual artist-director, REIKA.
This music video is bright, colorful, and zany—but definitely a sophisticated kind with the track’s more subdued, mature sound that shows another side of Alex Bruce.
Alex Bruce is a 13 year-old rap prodigy hailing from Batangas, known for her hard-hitting bars and effortless flow—not to mention, her powerful stage presence that commands each song and performance. Alex serves it up each time with her songs, able to wow listeners with her prowess in both English and Filipino rap. At her young age, she shows mastery of and maturity in expressing herself with such different kinds of cadence she can clearly switch up in her songs, on top of current yet refreshing beats. With her high energy tracks such as Pull It Off and Go Crazy, she’s a force to be reckoned with as she grows into the music scene.