Araneta City, the City of Firsts, is marking Mother’s Day with a weeklong lineup of activities that puts the spotlight on mothers—from community-driven markets to wellness experiences and family-oriented events.
From May 7 to 10, the City of Firsts will host a series of on-ground activations across its malls, offering Araneta City-zens different ways to celebrate and spend time with the women at the center of their families.
“Mothers hold together not just families, but entire communities,” said Marjorie Go, Vice President for Marketing of Araneta City. “We want to have a City-wide celebration that will allow families to bond in ways that are meaningful to them, whether that’s through shared experiences, simple moments, or supporting local communities.”
Well Mama Expo (May 7 to 10)
The celebration opens with the Well Mama Expo at Quantum Skyview of Gateway Mall 2, featuring products and services focused on mothers’ health and well-being. The expo brings together wellness brands offering food options, self-care products, and services that support a more balanced lifestyle. There will also be a raffle and freebies for all participants.
Dining raffle promo (May 8 to 10)
A special treat awaits moms at World Kitchens, a destination for global flavors located at Level 4 of Gateway Mall 2. Diners who reach a minimum spend of P5,000 may join the raffle for a chance to win dining vouchers and a staycation at Novotel Manila Araneta City. This is a perfect gift not just for mothers but also for the entire family.
Mother’s Day Market (May 8 to 10)
In partnership with POP QC, Araneta City will host the Mother’s Day Market at the General MacArthur Avenue activity area of Ali Mall. The market will feature products from Quezon City-based solo parents, persons with disabilities, persons deprived of liberty, and small business owners. The market highlights grassroots entrepreneurship while offering shoppers a more purposeful way to find gifts.
For Tiny Hands and Mommy Expo (May 8 to 10)
At the activity area of Gateway Mall 1, mothers can enjoy a brief pampering experience. There will be a glam station where makeup artists will pamper them with quick makeovers to help them rediscover their confidence. Mother’s Day is their time to shine and feel empowered.
Run with Moms (May 10)
The aRUNeta Run Club will hold a special fun run on Mother’s Day. Join morning runners and joggers as they sweat it out around Araneta City and exercise Zumba-style at the Green Gate of Smart Araneta Coliseum. Mothers will receive special items from partner brands to help them stay beautiful and protected this summer season.
Kitchen Queens (May 10)
Moms are invited to the activity area of Farmers Plaza, where they can learn new recipes and cooking techniques! In partnership with Mama Sita’s, a cooking show and forum will take place, where mothers can enjoy live cooking demonstrations and connect with other mamas.
Mommies on the Move (May 10)
At Ali Mall, mothers and their cute babies are invited to dress up in their best Hawaiian costumes and shake their hips in a tropical celebration. Exciting prizes from partner brands await the best-dressed mothers and babies.
“At the City of Firsts, we look at Mother’s Day more than just a seasonal event,” Go added. “It’s an opportunity to create spaces where mothers feel seen and appreciated, and where families and communities are brought together.”
