The room fell into a thoughtful silence as Maki began talking about love—not the grand, everlasting kind often found in fairy tales, but the kind that arrives unexpectedly, changes a person, and sometimes quietly slips away. It was this vulnerability that defined the intimate media launch of Habangbuhay Pansamantala, where the singer-songwriter invited members of the press into the emotions behind his latest release.
Fresh off the success of his KOLORCOASTER album, Maki shared why his newest single intentionally steps away from the project’s signature color-themed titles. He explained that Habangbuhay Pansamantala deserved to stand on its own, describing it as a song that asks a question many people have quietly wrestled with: How do you hold on to someone when you’re unsure whether you’re meant to stay in each other’s lives forever—or only for a moment?
The afternoon unfolded like an honest conversation rather than a formal press event. Speaking with warmth and sincerity, Maki reflected on the personal experiences that inspired the song, revealing that it was born from moments of uncertainty and emotional vulnerability. Instead of offering definitive answers, he hopes listeners find comfort in the song’s honesty, especially those who continue to love deeply despite knowing that relationships don’t always unfold the way they hope.
The launch also became a celebration of an extraordinary career milestone. Having recently surpassed one billion streams on Spotify, Maki was greeted with applause as he looked back on a journey that began with heartfelt songwriting and gradually evolved into one of the most remarkable success stories among today’s young Filipino artists. He credited the achievement to his listeners, collaborators, and the creative community that has supported his music from the very beginning.
One of the afternoon’s highlights was his discussion about the Habangbuhay Pansamantala music video, a project that reflects his growing passion for visual storytelling. Maki revealed that animation became an essential part of bringing the song’s emotions to life, but what mattered most to him was who created it. Every animated sequence was produced by Filipino artists, a deliberate decision that allowed him to spotlight local talent while preserving the handcrafted feel of the project.
He also addressed conversations surrounding the video’s symbolism, smiling at the countless fan theories circulating online. While he appreciates how audiences connect with his work in different ways, he encouraged viewers to simply experience the story for themselves rather than searching for hidden meanings behind every scene. For him, the beauty of art lies in allowing people to discover their own emotional connection without forcing a single interpretation.
The conversation naturally turned to his longtime friend, SB19’s Justin De Dios, whose appearance in the music video has delighted fans. Maki spoke fondly of their friendship, sharing that Justin’s involvement came from genuine trust and mutual respect rather than simply creating buzz. Their collaboration, he said, reflects the strong relationships that continue to shape his artistic journey.
As questions continued, Maki couldn’t resist teasing what may come next. Attendees eagerly asked about the mysterious post-credit sequence featuring him and Justin, prompting the singer to hint that observant viewers may have already spotted clues pointing toward another chapter. Though careful not to reveal too much, he confirmed that discussions are already underway, leaving fans with plenty to anticipate.
Looking beyond the single, Maki also shared his excitement about expanding his music beyond Philippine shores. With an upcoming concert in Jakarta already on his schedule and aspirations to collaborate with international artists like Rex Orange County and Clairo, he expressed optimism about reaching new audiences while remaining grounded in the authenticity that defines his music.
As the event drew to a close, guests left with more than stories about a new single or another career milestone. They witnessed an artist who continues to embrace vulnerability as his greatest strength—someone who is unafraid to turn life’s uncertainties into songs that resonate with listeners navigating their own journeys.
For Maki, Habangbuhay Pansamantala is not a departure from the world he created through KOLORCOASTER, but another chapter in a continuing story—one filled with honest emotions, fearless creativity, and the promise that his “softboy era” is far from over. (with reports from Leinard Valdez)