Pinoy Interactive Entertainment or PIE celebrates its first anniversary with a brand new season of exciting programs, more face to face experiences, and new ways of winning that will capture the hearts of KaTroPIEs around the country.
Originally positioned as a TraDigital platform—an intersection of traditional and digital—when it launched last year, PIE enters its second year as an interactive and rewarding platform where people can increase their chances of winning while having fun by simply clicking on their mobile phones or engaging via the website. With every click or pindot, our KaTroPIEs can earn points, win instant cash prizes, premium items, and gain meaningful connections and experiences.
As PIE celebrates its 1st PIEnniversary, it launches its new campaign “Pindot PIEnalo.” “Pindot PIEnalo ka dahil kada pindot, PIEnalo ka more,” as explained by Alex Asuncion, the PIE Channel Head. Pindot PIEnalo, loosely translates to the thrill of winning by a tap, press, or swipe on any device. It emphasizes the variety of ways everyone can win by interacting during PIE’s different programs:
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Through interactive game shows such as Sinong Manok Mo? (headlined by momshie and pop culture icon Jolina Magdangal together with “Ate Girl” Jackie Gonzaga and Eric Nicolas), Matching! Matching! (hosted by the energetic Nikki Morena and singer Kevin Montillano), Pak na Pak! (hosted by the fun PaKada, Vivoree, Aljon Mendoza, Anji Salvacion, Jeremy G., Igi Boy Flores, Sheena Belarmino, and Gello Marquez), and Ur Da Boss (headlined by comedian and momshie Melai Cantiveros, KaTroPIEs are able to win instant cash prizes and premium items.
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Viewers that take an active part in the PIE experience by registering and referring others to PIE, voting and sending reactions, as well as attending PIE’s events in barangays, malls, and tourist spots around the country are eligible to gain online points. The KaTroPIE with the most points wins prizes such as cash, vouchers, premium items, and unique experiences through the channel’s various game shows.
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KaTroPIEs also gain new experiences and meaningful connections through its new programs such as Kung Saka-Sakali (a reality show that tackles life’s what ifs headlined by the well-loved Ogie Diaz), Mga Kuwento ng Dilim (stories of the paranormal hosted by dramatic actress Charlie Dizon), The Chosen One (TCO): Kakatacute (an interactive piliserye show starring actress-singer Angeline Quinto and comedian Chad Kinis), TCO: Chugi Night (TCO: Kakatacute’s weekly elimination show hosted by actor Jameson Blake and reality show alum Karina Bautista), SPG: Saktong Pang Gabi (the naughty evening talk show top billed by comedian Negi and supported by MNL48’s Rans Rifol and actor-model Argel Saycon), Para Sa All (teen narrative headlined by Mutya Orquia this month). Innovations such as the recurring feature KatroPIE of the Month and PIE’s new website chat function were also designed to make the KaTroPIE experience better than ever.
The fun continues through on-ground experiences, bringing the Pindot PIEnalo experience closer to home and where KaTroPIEs are. Watch out for more details on the Grand PIE anniversary mall show slated for June 2023 and new editions of PIE-sta on Wheels in a barangay near you..
The road to more ways of winning begins at pie.com.ph. You can also view PIE on cable TV and IPTV systems nationwide, the PIE official YouTube channel, and the GLife section of the GCash app, and the GlobeOne app.
