New Balance is celebrating the launch of the latest WRPD Runner colorway launching exclusively at Foot Locker with a global campaign featuring brand ambassador and 2023 NBA World Champion Jamal Murray.
Through this ongoing relationship, New Balance and Foot Locker continue to amplify their collective influence and shape trends in youth and sneaker cultures worldwide. The upcoming campaign highlights the beauty of simplicity and the WRPD Runner’s sleek design. In a world cluttered with complexities, the sneaker offers a clean design as a statement, not a compromise.
The WRPD Runner is a new perspective on the familiar. The shoe’s recognizable foundations provide a stable launching pad for innovative new designs and features. Rooted in FuelCell performance and design, the WRPD runner pays homage to New Balance’s running heritage while pushing the boundaries with a futuristic take on the classic running-inspired design.
As an athlete who is paving his own path on and off the court, Jamal Murray was a seamless choice for the WRPD runner. He is a Canadian professional basketball player for the 2023 NBA World Champion Denver Nuggets. Born and raised in Kitchener, Ontario, he has established himself as a prominent point guard and sharp 3-point shooter. Murray played one season of college basketball for the Kentucky Wildcats before being selected by the Nuggets as the seventh overall pick in the 2016 NBA Draft. Murray also represented Canada’s men’s basketball team at the 2024 Summer Olympics in Paris.
The new WRPD Runner colorway in Linen/Sea Salt/Dolce will launch exclusively at select Foot Locker branches beginning Tuesday, October 1.
