The housewarming party also served as the launching for the Delightful-E Yummy campaign which aims to enrich the culinary experience of food preparation and sharing of meals within the family. Delightful-E Yummy aims to bring the delight back in everyday home activities shared with the family like food preparation, sharing meals, and other culinary experiences spent in the kitchen.
“Electrolux believes that the kitchen is the heart of the home,” shares Andrea Pionilla, Marketing Manager, Electrolux Philippines, Inc. “Delightful-E Yummy capitalizes on the simple yet most treasured family moments spent inside the kitchen as well as the stories that come with it.”
Along with Delightful-E Yummy , we were introduced to the new brands endorsers who best represent and embody what Delightful-E Yummy aims to promote. They are mom and daughter duo Cheska and Kendra Kramer, celebrity chefs Chef Rosebud Benitez and Chef Bruce Lim, and mompreneur Janice Villanueva— shared family recipes that have touched their lives. The event was hosted by Kikay Barkada’s Dela Mar.
To know more about these exciting announcements, visit www.facebook.com/thelittlewhitebook or follow @ElectroluxPH on Twitter and Instagram.
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