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MOR Entertainment’s advantage on the Digital platform: Properly-trained Team to present content with morals

He then added that their radio experience holds an advantage in presenting content; themselves; and in promoting values and morals.

In the media conference for MOR Entertainment, the host Chinaheart shared their advantage when they move to digital platforms.

Chinaheart acknowledged the popularity and following of the content creators, providers, and streamers online. He then added that their radio experience holds an advantage in presenting content; themselves; and in promoting values and morals.

Marami sila, and marami na rin silang following, but siguro the clear advantage of this team right now, is having been in the radio industry before. And, having been properly trained in presenting content, in presenting themselves in promoting values and morals,” said Chinaheart.

He also lauded their capabilities and the entertainment value they provide to the Filipino people.

“I’m not downplaying the capabilities of content creators and streamers who are around. They’re actually doing a (very) good job in entertaining the Filipino people,” said Chinaheart.

Chinaheart said that MOR Entertainment aims to provide a different flavor for online consumption.

“Alam namin na may ibang flavor na nakasanayan ang mga netizens when it comes to consuming digital content. Pero yun nga, we have arrived, and we are ready to bigyan sila ng isa pang flavor na pwede rin nilang namnamin.” 

Finally, Chinaheart said that they have no intentions of competing with content creators, providers, and streamers. He also added that they only want to join the fun and level the playing field.

“Di tayo makikipag-away sa mga established na na content creators. Hindi rin tayo makikipagpaligsahan sa mga batikan na na mga content providers, sa mga streamers na talagang sinusundan ng milyong-milyong ding followers nila din naman. We are here, to ika-nga join the fun and level the playing field,” said Chinaheart.



Chinaheart, alongside MOR Entertainment hosts – Ateng Jeri B, Betina Briones, Bong Bastic, Chico, Daddy Sarge, David Bang, Erick D., Jacky G, Kisses, Kokoy, Grasya Pantasya, Macky Kho, Mary Jay, Master James Spider, Nicki Morena, Onse, Popoy, and Tito Son – aim to bring new ABS-CBN programs, often heard in radio, to digital platforms.

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