Artificial intelligence spectacularly met high fashion as ROKID Philippines officially introduced the Rokid AI Glasses Neo fashion glasses during an exclusive launch at Lanson Place Mall of Asia. Produced in collaboration with Josh Yugen and House of Yugen, the event reimagined what a technology launch could look like—combining a fashion show, thought-provoking discussions, and live demonstrations into one immersive experience.
Walking into the venue felt like entering a glimpse of tomorrow. Futuristic lighting, sleek stage design, and interactive product displays welcomed guests, while industry leaders, members of the media, content creators, beauty queens, celebrities, and technology enthusiasts gathered to witness the Philippine debut of one of the newest innovations in wearable AI.
Instead of opening with a traditional product presentation, the evening immediately captured everyone’s attention through a fashion runway directed by Josh Yugen. Models and celebrities confidently walked the catwalk wearing the Rokid AI Glasses Neo Fashion Glasses, demonstrating how wearable technology can seamlessly become part of everyday style rather than simply functioning as another electronic gadget.
@lionheartv Japanese-American actor based in Thailand, Luke Ishikawa, brought effortless style and star power to the runway at the Rokid Philippines AI Fashion Show held at Lanson Place Mall of Asia, Manila. ✨ From fashion to innovation, the event showcased the exciting fusion of AI technology and modern style. rokidphilippines #LukeIshikawa #RokidPhilippines #LionhearTV #RAWRnation ♬ original sound – LIONHEARTV
Japanese-American actor Luke Ishikawa Plowden joined Filipino personalities including Arci Muñoz, Miss World Philippines Gwen Fourniol, Miss Globe Maureen Montagne, Sam Hashimoto, Jam and Haru, Yukio, and Misbah Arshad, each bringing their own personality to the runway while showcasing the smart eyewear’s sleek and contemporary design.
Throughout the showcase, guests had the opportunity to experience the AI glasses up close. Live demonstrations highlighted features designed to enhance communication, productivity, navigation, and everyday convenience, allowing attendees to see firsthand how artificial intelligence is becoming increasingly integrated into daily life. Rather than presenting futuristic concepts, the demonstrations emphasized practical applications that make wearable AI both accessible and relevant to modern consumers.
A major announcement during the evening was the launch of GEN YU, Josh Yugen’s newest platform dedicated to promoting innovation through the intersection of artificial intelligence, fashion, business, and creativity. The unveiling reflected the event’s broader vision of encouraging collaboration between technology and the creative industries while inspiring new possibilities for future generations.
The conversation shifted from the runway to real-world applications during an engaging panel discussion featuring Atty. Sal Panelo, Dr. Jonas Apostol, Gwendolyn Pang of the Philippine Red Cross, pilot and content creator Chezka Gonzales, Josh Yugen, and representatives from ROKID. Together, they explored how artificial intelligence continues to reshape sectors including healthcare, aviation, communications, humanitarian work, entrepreneurship, and digital content creation.
More than introducing a new wearable device, the discussions encouraged attendees to think about the role AI will play in everyday decision-making, professional life, and creative expression. The exchange of ideas highlighted both the opportunities and the responsibility that come with embracing rapidly evolving technologies.
As the formal program concluded, guests continued exploring the interactive exhibits, trying on the AI glasses, networking with fellow attendees, and discussing the future of wearable innovation. The atmosphere remained lively well into the evening, reflecting the excitement surrounding a technology that is no longer confined to science fiction but is steadily becoming part of everyday living.
The launch of the Rokid AI Glasses Neo Fashion Glasses demonstrated that innovation today is no longer measured solely by technical specifications. It is also defined by how naturally technology fits into people’s lifestyles, enhances everyday experiences, and encourages creativity without sacrificing elegance.
By combining fashion, artificial intelligence, and meaningful dialogue under one roof, ROKID Philippines delivered more than a product launch—it presented a compelling vision of a future where wearable technology is as fashionable as it is functional, making the event one of the most distinctive technology showcases of the year. (with reports from Lau Balocos)
