The song aims to inspire Filipinos after the tragedy brought about by Typhoon Yolanda last November. Gibbs, who led the project into fruition, said he wants to remind Filipinos that there is still something to be hopeful and joyful for, especially during this Christmas season, despite the challenges that we are facing as a nation.
The song is similar to charity singles such as ‘We Are The World’ by Michael Jackson during the mid-’80s and ‘What’s Going On’ by Martin Gaye, covered by artists such as Destiny’s Child and Britney Spears under the name Artists Against AIDS Worldwide in 2001.
The singer then presented the song to the GMA Network executives, who immediately agreed to turn the song into a charity project. It was Gibbs who reached out to other Kapuso artists to ask them to lend their talents to the venture.
‘Bangon Kaibigan’ will be sold in iTunes and other online venues. The proceeds will go to relief operations for those affected by Typhoon Yolanda via the GMA Kapuso Foundation. The song features over a hundred Kapuso stars that gave their time to participate in putting the music-video together, which will also premiere in Sunday All-Stars this Sunday. Those who took part in the song and the video will auction off autographed shirts, which will be sold online.
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