Getting a ripped body really requires discipline, and a little bit of math.
Century Tuna presented Paulo Avelino, James Reid, Elmo Magalona and Jessy Mendiola as its newest batch of brand ambassadors in an event held at New World Hotel in Makati City. Paulo, James, Elmo and Jessy now join standard bearers Anne Curtis and John Lloyd Cruz in promoting the “ABS-solutely delicious” Century Tuna as a brand that helps motivate people to aspire for a healthy body.
Paulo has been living an active lifestyle for years now, engaging in such activities as badminton, rock climbing, jogging as well as working out in the gym. Meanwhile, James calls his new endorsement a sweet reward for the hard work that went into achieving his toned body. Many people have also noticed Elmo’s remarkable body transformation. The 20-year-old said that once you developed the habit of eating healthy, you’ll automatically crave for healthier food choices. Jessy, on the other hand, finds something uniquely exciting about her Century Tuna experience.
“Century Tuna has been known not only for our line of products, but also for our vision of helping our consumers achieve a healthier and happier lifestyle,” says Greg Banzon, general manager of Century Pacific Food Corporation. “We believe that this powerful advocacy requires only the most influential ambassadors who can inspire others through their sexy bodies and healthy lifestyle. And so this year, we strengthen our campaign through with newest batch of endorsers who have also undergone stunning body transformations,” he added.
The new Century Tuna “ABSolutely Summer Ready” campaign is one that is less aspirational and more inspirational, as these celebrities still have fitness and diet goals to keep them going.
