For many years, our farmers have been working hard to cultivate and maintain resources so that Filipinos can have regular meals on their tables. Yet, despite their enduring dedication, they remain one of the most undervalued and overworked sectors as they get limited support, and in most cases, only earn a measly amount for their labor.
To help uplift the livelihood of farmers, Kenny Rogers Roasters has initiated the Farmvocacy program where every purchase of a selected menu offering provides support to local farmers. This campaign strengthens the brand’s goal of offering delicious and healthy meals while recognizing the importance of farmers in the food industry.
Now on its second year, Kenny Rogers Roasters’ Farmvocacy is supporting local mango farmers in Zambales – the main provider of mangoes in the country – through Kenny Rogers Roasters’ Mango Habanero. With this initiative, customers can enjoy a food experience with a cause in every purchase of Mango Habanero Solo Plate; the roast chicken restaurant chain will donate P1.00 to local mango farmers.
The Mango Habanero Farmvocacy will provide support to its partner, Samahang Magmamanga ng Zambales (SMZ), to better achieve its goals by promoting and producing high quality mangoes that are worthy of export and local market distribution, as well as having a common label and packaging for its local mangoes. Through this initiative, it will help the federation manage the supply of their mangoes, and to continually improve mango production by sharing best practices among its members and affiliates.
Enjoy Kenny Rogers Roasters’ Mango Habanero available for dine-in, takeout, or delivery through www.kennyrogersdelivery.com.ph, hotline: 8-555-9000, or via Grab Food, Food Panda, Pickaroo, and SM Online.
For more updates, follow Kenny Rogers Roasters’ official social media pages: @KennyRogersPH on Facebook, @kennyrogersph on Instagram and Youtube (https://www.youtube.com/c/KennyRogersRoasters).
