On May 31, 2025, Pinoy Big Brother: Celebrity Collab Edition marked a significant milestone, achieving a record-breaking 427,833 concurrent online viewers during its 5th eviction night, as announced by the official PBB X account (@PBBabscbn).
This episode, which aired on GMA Network, saw the eviction of Kapuso housemate Vince Maristela and Kapamilya housemate Xyriel Manabat, cementing the season’s growing dominance in the digital space.
The episode, part of the first season of PBB to air on GMA since its premiere on March 9, 2025, generated immense buzz with the hashtag #PBBCollab5thEvictionNight, amassing 65K posts. The record-breaking viewership on Kapamilya Online Live reflects the show’s strengthening online presence, a notable achievement for its inaugural run under the Kapuso banner.
Over 100K of these views came from Kapuso Stream, setting a new record for the Kapuso side and underscoring the successful collaboration between GMA and ABS-CBN’s fanbases.
Vince Maristela, who received the lowest percentage of votes among Kapuso housemates at 9.26%, and Xyriel Manabat, with 4.06% among Kapamilya housemates, exited the Bahay ni Kuya following a tense eviction round. The season’s unique format, pairing Star Magic and Sparkle housemates to compete and face eviction together, has kept viewers on edge, contributing to the surge in online engagement.
While this figure is still far from the 2.2 million concurrent viewers recorded during last year’s PBB Gen 11 finale, it signals a promising trajectory for the current season. Fans and analysts alike see this as a stepping stone toward potentially record-shattering numbers, especially with the Big Night rumored to be scheduled for the last week of June 2025. Social media reactions highlighted the loyalty of “Team Online,” with individual housemate engagement peaking at 91.7K posts for River and 18.2K for Ashley.
As PBB Celebrity Collab Edition continues to captivate audiences, its blend of drama, strategy, and star power is proving to be a winning formula, setting the stage for an even more explosive finale next month.
