When the State of the Nation Address rolls around, you’d think it’s all about policy and presidential pronouncements.
But for many Filipinos glued to their screens, there’s another spectacle that steals the spotlight — the unexpected runway known as the SONA red carpet. And boy, did SONA 2025 deliver a parade of political glam that had fashionistas, netizens, and chismosas buzzing from Batanes to Basilan.
This year, celebrities turned lawmakers—and lawmakers who seem to moonlight as celebrities—served serious pasabog with outfits that blurred the line between politics and pageantry.
Heart Evangelista’s SONA 2025 style was a masterclass in “perfection in simplicity” — and she didn’t just wear one look, she served two, both elegantly designed by Michael Leyva: one she wore during the morning session at the Senate, and another during the SONA, itself, at the House of Representatives. Not to be outdone, Pia Wurtzbach made her SONA debut in an minimalist Mark Bumgarmer ensemble that screamed, “Miss Universe turned public servant? Hold my crown.”
But it wasn’t just the gowns — it was the game.
Despite the absence of a red carpet at SONA 2025, Filipino creativity lit up the halls of Congress. Evangelista and Wurtzbach weren’t the only ones serving SONA 2025 looks worthy of a Paris runway. A wave of women in government — some lawmakers, others power players behind the scenes — proved that sharp fashion and sharper minds can absolutely share the spotlight. Among those who turned heads: DOJ Undersecretary Atty. Margarita Gutierrez in a butter yellow Mark Bumgarner terno with cascading drapes; Binibining Pilipinas 2016 runner-up Angelica Alita-Revilla in a lavender Rob Ortega creation; Cebu 1st District Representative Rhea Aquino-Gullas in a re-worn Cary Santiago Filipiniana; and Jaja Chiongbian-Rama, wife of Cebu City 2nd District Congressman Edu Rama, in a modern Cary Santiago masterpiece.
And then came the social media frenzy. Fashion critics? Activated. Twitter threads? Explosive. TikTok style breakdowns? Endless. The digital world had a field day rating, roasting, and revering each look with the same intensity as budget debates.
But let’s be real — it’s not just for show. These fashion moments speak volumes about how showbiz personalities are reshaping the political stage. In an era where image can amplify advocacy, the SONA has become a spotlight not just for policies but for personas. Call it political branding or cultural fusion, but this annual event has become a true microcosm of Pinoy spectacle: dramatic, dazzling, and deeply layered.
So, whether you’re clutching your pearls at the price tag of a designer terno or raising your glass to a flawlessly matched Barong Tagalog and loafers, one thing’s clear — in Philippine showbiz, the real drama isn’t just on screen. It’s stitched into every seam walking down the halls of Congress.
What if next year someone wears a recycled sari turned senatorial statement piece? We can only dream, darling.