On September 5, the 2025 Internationale Funkausstellung Berlin (IFA 2025) kicked off grandly in Berlin, Germany, where TCL Air Conditioner appeared with a series of core products such as the TCL FreshIN C7 and FreshIN 3.0 fresh air conditioners, TCL VoxIN voice controlled air conditioner, TCL SaveIN AI energy-saving air conditioner, Free Match multi-split systems, and Unitary air conditioners, drawing the attention of worldwide consumers for frontier technologies and leading product experiences.
TCL is committed to meeting users’ demand for “healthy air” by focusing on the fresh air segment
TCL Air Conditioner has always been focusing on the fresh air segment, defining new-generation air conditioners, and leading their development through three major product lines – AI health, AI voice control and AI energy-saving – based on the “FreshIN smart health technology engine”.
At IFA 2025, TCL Air Conditioner exhibited its leading technologies in this segment to worldwide visitors. Of particular note is that the TCL FreshIN 3.0 fresh air conditioner drew extensive attention as a typical product. TCL FreshIN 3.0 bagged the “AI Energy-saving Technology Gold Award” in the IFA Global Product Technology Innovation Awards for its outstanding innovations in AI energy-saving technology.
As people increasingly pursue a healthy lifestyle, conventional air conditioners that focus on air conditioning only while neglecting air quality can no longer meet all consumer needs.
The TCL FreshIN 3.0 fresh air conditioner responds precisely to this trend by meeting users’ demand for comfortable and healthy indoor air by eliminating odor, mouth dryness and dizziness when one wakes up with the aid of the quadruple purification filter system and TVOC gas sensors. It also achieves 16 dB(A) quiet fresh air by applying the quadruple noise reduction technology, so that consumers can enjoy a quiet, comfortable experience while enjoying healthy fresh air.
In addition, the offline voice control function enables free conversation, the continuous recognition of user commands, and instant response to all needs, and creates the convenient experience of supplying air to the sound source and freeing up both hands.
In terms of AI voice control, the TCL VoxIN air conditioner enables fast, accurate, and hands-free offline voice control, without relying on an internet connection. It can continuously recognize commands and even locate the sound source to direct airflow toward or away from the user.
Add to that, VoxIN introduces another breakthrough designed to elevate everyday living. Equipped with advanced T-AI smart energy-saving technology, it goes beyond basic cooling by adapting to real-life needs, ensuring homes stay comfortable, fresh, and efficient throughout the year. Sleek, powerful, and practical, the VoxIN positions itself as a premium alternative that delivers high-level performance without the expensive markup.
Meanwhile, the upcoming new TCL SaveIN air conditioner feature advanced AI energy-saving functions. Powered by an upgraded chip and advanced big data algorithms, TCL air conditioners deliver up to 35% additional energy savings compared with non-T-AI inverter models—providing smarter, greener comfort.
Together, these innovations create a true “comfort zone” for match watching and gatherings, and present global consumers with a smarter and healthier way of living.
TCL Air Conditioner defines new-generation air conditioners with AI health technology, and creates a smart health breathing experience
TCL Air Conditioner has always been committed to technological innovation and product R&D, and defining new-generation air conditioners with AI health technology. It has created three major product lines – AI health, AI voice control and AI energy-saving, and launched innovative products in the FreshIN series constantly, providing users with an ultimate smart health breathing experience.
In terms of production capacity and global layout, TCL Air Conditioner has established 11 production bases in Zhongshan in Guangdong, Wuhan in Hubei, Jiujiang in Jiangxi, Nansha in Guangzhou, Indonesia, and Brazil, with an annual production capacity of over 38 million air conditioners. It ranks among the top two in the industry in terms of export volume, with its products selling to over 160 countries and regions.
In 2024, TCL Air Conditioner’s production and sales volume exceeded 20 million air conditioners, and its fresh air conditioners ranked first in terms of global sales volume, showing strong market competitiveness.
This February, TCL formally became an Olympic global partner. In August, TCL announced that freestyle skier Eileen Gu was appointed as TCL’s global brand endorser, who would also serve as an “Inspire Greatness” athlete of Team TCL, opening up a new chapter of “Inspire Greatness” together with TCL in preparation for upcoming Olympic events including the 2026 Milan Cortina Winter Olympics.
As an important business unit of TCL, TCL Air Conditioner will further strengthen its emotional connections with consumers and enhance the brand’s influence among worldwide consumers through this partnership.
In the future, TCL Air Conditioner will adhere to the value proposition of “smart health”, drive product and technology upgrading constantly closely around user needs, and make the healthy green lifestyle brought by air easily available to more people.
