Warner Chappell Music Thailand (“WCM Thailand”) announced that it has signed a global exclusive sub-publishing agreement with Tero Music, a prominent local label and publishing company that is part of Tero Entertainment. This partnership marks a significant step in enhancing the global reach of Thailand’s rich music culture.
Tero Music manages an extensive catalog and boasts an impressive roster of talented artists and songwriters, including Slot Machine, Ben Chalatit, Bedroom Audio, FrenchW, The Young Wolf, SUNDAY NIGHTS, MOLON, AernAver, and Chilax. With a commitment to nurturing creativity and innovation, Tero Music supports established musicians while discovering and developing emerging talent, making it a vital player in the Thai music scene.
Tero Entertainment is a powerhouse in the Thai entertainment landscape, excelling in concert organization, record label ownership, and film and television production.
The partnership will focus on pushing exceptional Thai music into the global market through this publishing deal. With WCM Thailand as a strategic ally, Tero Music’s catalog will expand internationally, leveraging Warner Chappell Music’s network for performance licenses and collaborations.
Additionally, Tero Music’s artists and songwriters will have opportunities to participate in songwriting camps and training sessions with Warner Chappell Music’s world-class writers and producers. Together, they will utilize Tero Entertainment’s comprehensive communication channels — “On Air” through top TV and radio programs, “Online” by connecting with popular websites, “On Ground” by reaching locations with special activities, and “On Stage” by delivering top-tier entertainment experiences — to distribute high-quality music content that resonates with audiences worldwide.
Commenting on the deal, Jacqueline Chong, Managing Director, ASEAN, Warner Chappell Music, says: “We are delighted to partner with Tero Music and explore Thailand’s rich music culture. Tero has a strong brand and has developed some of the best songwriters in the region. Their dedication to artistic excellence and innovation sets them apart. We can see that Thai music is breaking through onto the international stage, with a growing fanbase from Latin America, the UK, the USA, and across Asia embracing Thai music and artists. Moreover, Thai artists are performing at major international music festivals, proudly representing their culture to the world. We couldn’t be more excited to partner with Paul and his team to enhance their efforts and help introduce their brilliant songwriters to new audiences around the globe.”
Paul Manatthaworn, General Manager of Tero Music, adds: “We are truly honored to collaborate with Warner Chappell Music Thailand, a member of a world-leading music publishing company and a partner who shares our vision of bringing Thai music to the global stage. This collaboration marks an important milestone, enabling Tero Music’s catalog to expand into international markets through Warner Chappell Music’s extensive network—covering performance rights, synchronization, and opportunities to collaborate with Warner Music artists worldwide. In addition, our artists and songwriters will gain valuable experience through songwriting camps with Warner Chappell Music’s professional writers and producers, enhancing their skills and creating works that can genuinely connect with audiences around the world.”
