Inspiring Filipinos from different sectors who spread love and hope despite the challenges brought by the pandemic were given the spotlight in ABS-CBN’s “Andito Tayo Para sa Isa’t Isa: Ang Christmas ID ng Pilipino.”
Together with Kapamilya stars, the stories of families, the youth, teachers, medical frontliners, OFWs, community heroes, drivers, economic frontliners, and safety and security personnel sparkled brightly in the music video that was launched this Friday night (November 12) on “TV Patrol.”
Their different experiences, which were highlighted in the Christmas ID ng Pilipino, only proved that there will be an end to this long and dark tunnel, if we hope, pray to God, and continue to be there for each other as one family. The music video is also a tribute to the hero in every one of us, because no part is too small in this fight to survive the biggest catastrophe of our generation.
Joining them in sharing their touching stories were ABS-CBN’s brightest stars including Ogie and Regine Alcasid, Kathryn Bernardo, Andrea Brillantes, Sharon Cuneta, Seth Fedelin, Vice Ganda, Sarah Geronimo, Angel Locsin, Belle Mariano, Coco Martin, Martin Nievera, Daniel Padilla, Donny Pangilinan, Piolo Pascual, and Gary Valenciano.
Because it is now the holiday tradition of Filipinos to create their own version of ABS-CBN’s CIDs, ABS-CBN is inviting the public to be part of the Christmas ID ng Pilipino by joining the #ChristmasIDChallenge.
Kapamilyas just need to use the instrumental version of the song on Facebook, Twitter, Tiktok, YouTube Shorts, and Kumu Klips and record themselves singing their version of “Andito Tayo Para sa Isa’t Isa: Ang Christmas ID ng Pilipino.” After recording the video, indicate in the caption to whom the video is dedicated and post it on social media with #ChristmasIDChallenge.
The Christmas ID ng Pilipino lyric video hit millions of views on YouTube and Facebook within 24 hours after it was streamed last Monday (November 8).
The lyrics of “Andito Tayo Para Sa Isa’t Isa: Ang Christmas ID ng Pilipino” were written by Robert Labayen and Love Rose De Leon of ABS-CBN Creative Communication Management (CCM) division with Thyro Alfaro. Thyro also composed the song’s music with Xeric Tan. CCM’s Maria Lourdes Parawan provided the English translation of the lyrics for the video.
Led by Robert, Johnny Delos Santos, and ABS-CBN chief operating officer of broadcast Cory Vidanes, CCM is also behind the recording and lyric video and the “Andito Tayo Para Sa Isa’t Isa: Ang Christmas ID ng Pilipino.” It was created with the support of ABS-CBN Marketing, TV Production, News, Sales, and the ABS-CBN Foundation.
The 2021 Christmas ID Creative and Production Team is composed of Overall Head of Production Sheryl Ramos, Main Producer Mark Angelo Bravo, Branded Vignettes Producer Revbrain Martin, Production Core Team: Love Rose De Leon, Adrian Lim and CCM Operations and Traffic Head Tess Perez-Mendoza. Production team members: Creative Account Director Roda Baldonado, Christian Faustino, Anna Charisse Perez, Edsel Misenas, Maria Lourdes Parawan, Kathrina Sanchez, Lawrence Arvin Sibug, Mark Raywin Tome, Juan Carlos Bautista , Camille Brinquez, Franciesca Cruz, Winter Delos Reyes, Mariah Krizaeda Rivera, Dianne Monique Oliviar, Josephine Pelagio-Pablo, Katherine Panganiban and Technical Producer Dhalia Mae Ga-as. Dance steps choreographed by Winter Delos Reyes and Camille Brinquez.
The “Andito Tayo Para sa Isa’t Isa: Ang Christmas ID ng Pilipino” was put together by Main Editor Glenn James Albaytar, supported by Editor Jaimee Jan Agonia, Editing and Post Production Heads Maria Concepcion Salire and Mark Gonzales. Graphics was designed and animated by Motion Graphics Head Alfie Landayan, Motion Graphics Specialists Karlo Emmanuel Victoriano and Ian Paul Santos with support from Graphic Design Specialists Regine Binuya-Bague, Raphael Laureta and Audio Production specialist Alvin Mendoza. Logo design by Ian Paul Santos.
The stories of Christian Baluyot, Rodrigo Laganzon and Helen Uvas were produced by Regina Ann Selibio with Cameraman Ramel Gaddi and Assistant Cameramen Roland Padla and Freddie Valenzona. The story of Jones Bajamundi was produced by Karren Canon with Cameraman Pio Poñado Jr.; The story of the Teachers from Del Castillo Elementary School, Sara Iloilo, was produced by Joven Escaniel.
The “Andito Tayo Para sa Isa’t Isa: Ang Christmas ID ng Pilipino” is a collaborative work among directors from ABS-CBN Entertainment directors for the program videos. 8th St. Cinema directors for the vignettes are Paolo Ramos, Jhon Andrei Antonio, Mark Dominique Antonio and Karl Angelo Montenegro. Drone shots by Martin “Val” Cuenca with submitted videos from Jacque Manabat, ABS-CBN Global and ABS-CBN Regional. The 8th Street Cinema Team is composed of Production Manager Angela Suarez, Producer Elai Blando, Production Assistants Cristobal Bacal, Roman Coloma and Utoy Quinto; Talent Casters Mary Jane Calapatia and Madelyn Caadan, Location Managers Jobe Salonga, Bhilly San Roque, Jhong Perez, Krysta Herran, Make-up Artist Joshua Obedeza, Production Design Team Sam Esquillon, Hannah Abdul, Alvin Dy Lusanta, Teng Cortez, Reggie Cortez, Francis Gonzalez, Jay Mark Abaygar, Jenervin Urdaneta, Erickson Madelo, Christopher Cruz, Jason Uyangorin, Emar Arroyo, Bernard Juliano, Mon Garcia and Mel Boliver, Utility and Catering Melanie Quinto, Robert Geres, Marilou Antonio, Tere Antonio and Toffer Dulla, Regional Production Team Ashley Abayan and Jeric Garcia, Service Crew Rickki Guarino, Jhade Dizon, Erwin Brieta, Edward A. Cruz and Jefferson Binayug, Safety Officer Marianne Guliyev.
Watch the “Andito Tayo Para Sa Isa’t Isa: Ang Christmas ID ng Pilipino” music video on ABS-CBN cable channels like Kapamilya Channel and online via Kapamilya Online Live, iWantTFC, ABS-CBN Entertainment Facebook page and YouTube channel and other ABS-CBN digital platforms. For other news on ABS-CBN, follow @ABSCBNPR on Facebook, Twitter, Instagram, and Tiktok or visit www.abs-cbn.com/newsroom.
