PIE, also known as PIE Channel, is a Philippine free-to-air television channel co-owned by ABS-CBN Corporation. ABS-CBN’s Chief of Staff, in a press conference for PIE’s second anniversary on the 18th of May, discussed the vital role of the channel for ABS-CBN.
Connie Lopez explained, “So PIE plays a very important role in the whole ABS-CBN content ecosystem. PIE is the one that allows us to really actively engage with our audience in real-time, importante samin na marinig at pakinggan ang boses, ang mga gusto ng mga manonood.”
“Hindi na limited sa studio audience, kahit nasa bahay o kung nasaan man sila ay pwede sumali and actively participate,” added Lopez, emphasizing the importance of connecting with their viewers.
When asked about being open to other talents on the channel, Lopez responded, “Definitely.” You will see many ABS-CBN talents, but we will also introduce new faces. It’s all about partnerships and collaborations.”
PIE celebrates its first “PIEnniversary” with the new campaign ‘Pindot PIEnalo.’ Viewers can win by swiping on any device and interacting with PIE’s programs. Programs include ‘Sinong Manok Mo?’ with Jolina Magdangal, ‘Matching! Matching!’ with Morena and Kevin Montillano, ‘Pak na Pak!’ with Vivoree, Aljon Mendoza, Anji Salvacion, Jeremy G., Igi Boy Flores, Sheena Belarmino, and Gello Marquez, and ‘Ur Da Boss’ with Melai Cantiveros and Jennica Garcia.
The top-scoring ‘KaTroPIE’ wins cash, vouchers, premium items, and unique experiences. New programs include ‘Kung Saka-Sakali’ with Ogie Diaz, ‘Mga Kuwento ng Dilim’ with Charlie Dizon, ‘The Chosen One (TCO): Kakatacute’ with Angeline Quinto and Chad Kinis, ‘TCO: Chugi Night’ with Jameson Blake and Karina Bautista, ‘SPG: Saktong Pang Gabi’ with Negi, Rans Rifol, and Argel Saycon, and ‘Para sa All’ with Sharlene San Pedro.
In June, a grand PIE anniversary mall show will take place, along with the latest edition of ‘PIE-sta on Wheels’ in nearby barangays.
To discover more opportunities to win, visit pie.com.ph. You can also access PIE through cable and IPTV systems, the official PIE YouTube channel, the GLife section of the GCash app, and the GlobeOne app.
