Demonstrating its commitment to public service and embodying the spirit of bayanihan, GMA Network held the Kapuso Bloodletting Day on October 24.
Led by the GMA Corporate Affairs and Communications department in partnership with the GMA Kapuso Foundation (GMAKF) and the Philippine Red Cross, the initiative formed part of ongoing efforts to provide support to the victims of recent earthquakes in Cebu and Davao.
Kapuso employees across various departments donated blood to further aid individuals in the affected areas.
“It’s really a united effort from GMA management, its employees, and GMA’s cooperative — so talagang sama-sama to make this bloodletting successful,” said GMAKF Executive Vice President and COO Rikki O. Escudero-Catibog.
“Nakakatuwa na ang dami nating mga Kapuso dito sa GMA, na kahit naka-duty, nagpapaalam sila to come here for a while and donate blood for the victims of the earthquake not only in Cebu, but in Davao, and other parts of the country,” shared GMA Network Vice President and Head of Corporate Affairs and Communications Angela Javier Cruz.
In total, the Kapuso Bloodletting Day amassed 148 blood bags, which were then turned over to the Philippine Red Cross. Every blood bag will benefit three individuals in need of life-saving transfusions. To find out more about GMA Network’s programs and initiatives, visit www.GMANetwork.com
