Before the spotlight found her, AZ Martinez had already mastered the art of presence—on stage, on screen, and now, inside the country’s most iconic house.

A Sparkle artist and former beauty queen, AZ’s standout presence in Pinoy Big Brother: Celebrity Collab Edition has positioned her not just as a fan favorite but potentially the most promising female star the franchise has ever launched.While her fellow housemates have experienced substantial growth in visibility, charisma, and relevance, Martinez’s trajectory suggests a far steeper, skyward path.
Born Azriel Atira Martinez Coloma on March 2, 2003, in Tacloban City and raised in Cebu, AZ entered the PBB house already carrying titles like Miss Summit International 2023 and Philippine Youth Ambassadress. With a background rooted in pageantry—having competed in Hiyas ng Pilipinas and Miss Elite Philippines—she exudes a blend of poise, discipline, and cultural pride. Her entrance into PBB as “Ang Miss Sunuring Daughter ng Cebu” was not just a moniker—it was a mission.
Her performance inside the house has been nothing short of commanding. From emotionally navigating complicated dynamics with former flame Larkin Castor to forming an emotionally resonant bond with Ralph de Leon, and her final duo partner, River Joseph—dubbed “AZVer” by adoring fans—Martinez has delivered moments of authenticity that cut through the screen. Viewers on X (formerly Twitter) herald her as the “main character” of the season, consistently trending during key episodes.
But it’s not just about drama. Martinez has proven her mettle in physical, mental, and emotional challenges, earning praise from her trainer, Coach Tizon, for her relentless work ethic and adaptability. “She trains hard and will do her best. That’s why she always succeeds,” he shares.

Beyond the PBB walls, her early forays into acting—through roles in GMA Network’s Lilet Matias: Attorney-at-Law, The Missing Husband, Forever Young, and Mano Po Legacy—reflect her versatility and screen magnetism. Her striking features and regal bearing, highlighted in her magazine covers, paired with a natural ease on camera, hint at a long career ahead in both television and film.
While housemates like Ashley Ortega and Mika Salamanca have also emerged stronger from this collaboration between Star Magic and Sparkle, Martinez possesses the rare mix of relatability, eloquence, and crossover appeal. She’s the kind of artist who can headline teleseryes, grace beauty spreads, and still connect with fans on a deeply human level.
With a spirit of adventure, a Cebuano heart, and the polished presence of a queen, AZ Martinez is poised not only to leave the PBB house transformed—but to enter the wider entertainment world as its next mainstream gem.

