If the biggest rival consumer brands didn’t hesitate to band together, so should you. It’s the grandest showing of digital bayanihan to date, Ingat Angat Tayong Lahat (surely you’ve seen the video) is the multi-sector campaign that sets aside competition for the common goal of revitalizing the economy and helping businesses bounce back in the safest and healthiest way possible.
And it isn’t just for the huge names. The campaign is especially focused on small and medium enterprises that need the support to weather the tough times. With restrictions slowly being lifted, it’s time to build consumer confidence, and adjust our mindsets that we can resume our lives and livelihoods as long as we strictly follow the recommended minimum health standards.
Ingat Angat Tayong Lahat has even made it easier for more people to join the campaign with its very own Ingat Angat Viber Community! Members can access downloadable assets—from logo variations to design guides and template applications—that can be integrated into their own brand, as well as special assets for the most affected industries, such as restaurants, transportation, and shopping and leisure.
A link to the special campaign sticker pack that stresses the importance of following health protocols outside the home is also available, plus the latest information on the safety guidelines observed by different establishments and partner brands, COVID-19 updates, and articles from trusted sources.
“With the Ingat Angat Viber Community, businesses can sincerely convey their health protocols and keep everyone well-informed on their safety practices to help build consumer confidence back up,” says Anna Znamenskaya, Chief Growth Officer for Rakuten Viber. “We also hope that everyone, especially the small and medium businesses, will feel the digital bayanihan spirit through the materials and guidance that they’ll be able to pick up from the Viber Community. After all, nobody should be left behind when we get up on our feet once again.”
Help businesses bounce back, be part of Ingat Angat Viber Community and spread the word now: https://vb.me/IngatAngat.
