Author: Jeriemay Polidario
A powerful celebration of original Filipino music took center stage in Metro Manila as the latest Songwriters’ Night, organized by FILSCAP, gathered emerging artists, seasoned musicians, and music enthusiasts for a six-hour live showcase of 57 performances. The event featured a mix of open mic talents and 20 curated acts, with Lougee Basabas of Mojofly recognized as Composer-Member of the Night, bringing together a community united by the shared language of songwriting. The moment the program began, the space transformed into something more than just a venue. It became a living archive of stories waiting to unfold. The early hours…
A Korean-inspired summer experience unfolded on April 14, 2026, at SM Mall of Asia in Pasay City, where Bonchon Philippines introduced its newest campaign, Snow Much to Love, during an immersive media launch attended by guests, food enthusiasts, and brand representatives, featuring Managing Director Scott Tan and Bonchon’s newest summer pair—Snow Cheese Chikin and Caramel Snow Ice Coffee. The SM Mall of Asia venue was transformed into a cool-toned summer escape despite the humid Manila heat outside. The space carried a playful “snow café” concept, echoing the idea of a refreshing break in the middle of a scorching season. From…
A vibrant and emotionally charged Fanverse Experience Meet and Greet featuring Dylan and AJ unfolded on April 14, 2026, at the SM Mall of Asia, presented by IME Live PH, bringing together fans, performers, and creators for a full-day celebration of music, storytelling, and personal connection. The event marked the first-ever fan meeting of Dylan and AJ, alongside live performances from acts including Cloud 7, Gelo, NXT, Vivid, Kylo, Destini, Josh Nubla, Project Wan, Karasu, and Athalia. From the opening moments, the venue carried an unmistakable sense of anticipation. Fans filled the space with cheers, banners, and shared excitement, transforming…
Skyro, together with its CEO, company representatives, and members of the press, conducted the “Skyro Share” outreach initiative on April 14 at a covered court in Bagumbayan, Taguig City, where 500 food packs were distributed to local families as part of a community support program focused on relief, solidarity, and shared responsibility during a period of economic difficulty. Early in the morning, the covered court slowly filled with residents from nearby areas. Families arrived in groups, some carrying children, others quietly taking seats along the edges of the venue while waiting for the program to begin. Volunteers moved through the…
At the #8HourMovement campaign event of Uratex in partnership with Abenson, held at Abenson HOME in Waltermart Makati along Chino Roces Avenue, a mix of celebrities, content creators, and wellness advocates, including Charlie Fleming, Christian Standhardinger, Neon Man, The Beardman, and sleep expert Dr. Reinzi Bautista, gathered for an intimate and insightful sit-down session that placed rest, recovery, and lifestyle balance at the center of the conversation. Set against the clean, home-inspired interiors of the Abenson HOME branch, the event unfolded in a relaxed yet purposeful atmosphere. Unlike large-scale launches, the format leaned into a more personal exchange, allowing conversations…
Mister Donut introduced its first-ever 24/7 operating branch at Le Grand Avenue McKinley West, bringing its iconic Pon De Ring donuts to the spotlight while catering to office professionals, BPO workers, and nearby residents seeking comfort food at any hour. The new branch, located in one of Taguig’s fast-paced districts, immediately conveys a shift in the brand’s desired experience. The store embraces a more refined design through its “browning” concept—warm, earthy tones replace the usual bright palette, creating a space that feels calm, grounded, and slightly elevated. The atmosphere leans into a sense of familiarity, evoking both nostalgia and a…
The official launch of ‘Huling Pag-ibig’, the latest EP by OPM artist Mark Carpio, was held on April 10, 2026 (Friday), at the Monaco Hotel, gathering fans, media, and music enthusiasts for an evening that unfolded as both a musical showcase and a deeply personal storytelling experience. From the moment the program began, the atmosphere inside the venue leaned toward something more reflective than celebratory. The setting felt intentionally intimate—soft lighting, close seating arrangements, and a minimalist stage design created a space where attention naturally gravitated toward the music and the emotions behind it. The energy in the room was…
At The Fifth at Rockwell in Makati City, Amazon Prime Video Philippines unveiled its expansive 2026 local content slate on April 14, gathering a star-studded lineup of artists including Sharon Cuneta, Barbie Forteza, Kim Chiu, Paulo Avelino, and Vice Ganda, marking one of the platform’s most ambitious investments in Filipino storytelling to date. The event unfolded with an unmistakable sense of momentum. From the opening moments, the atmosphere carried the weight of something larger than a typical content reveal—this occasion was a statement of intent. With banners carrying the message #WhereStoriesBegin, the showcase positioned the Philippines not just as a…
Marcelo’s Microcreamery hosted an intimate launch and tasting experience in Makati on March 18, 2026, where founders and guests gathered to explore its reimagined Filipino-inspired ice cream lineup, featuring inventive flavors like Inutak, Ube Macapuno Champorado, Latik-Latik, Mangga’t Suman, Bilo-Bilo, Chocolate Champorado, and Pistachio Kunafa. The event highlighted the brand’s creative direction in transforming traditional Filipino desserts into modern frozen interpretations, blending nostalgia with experimentation in a curated tasting session attended by media and guests. Inside the intimate Makati space, the atmosphere felt less like a typical product launch and more like a quiet celebration of Filipino culinary memory. Each…
Snickers Philippines, alongside global K-pop star Kim Mingyu, staged the “Snickers with Mingyu” Manila Fan Event on April 11 at the Smart Araneta Coliseum, gathering thousands of fans for a high-energy night that blended fan interactions, live entertainment, and the official unveiling of the brand’s newest chocolate flavors. Long before the program began, the atmosphere inside the Big Dome already felt electric. Fans filled every section of the arena, their excitement building into a constant hum of anticipation. Light sticks flickered across the crowd, banners were raised high, and every mention of Mingyu’s name triggered waves of cheers that echoed…
CHAGEE Philippines unveiled its newest drink, the Hojicha Genmai Milk Tea, on April 11 at VIDA Yoga in Bonifacio Global City, gathering wellness enthusiasts, media guests, and brand representatives for an intimate event that blended tea culture with mindfulness through a curated yoga and tasting experience. The afternoon began with a quiet anticipation as guests settled into the serene studio space, a setting far removed from the usual buzz of product launches. Instead of loud music or elaborate staging, the atmosphere leaned into calmness—soft lighting, minimal décor, and a subtle focus on presence. Before the yoga session officially started, attention…
A launch and opening exhibition for the second edition of Benilde Open Design + Art, featuring finalist works from Benilde Open grantees and Best of Benilde student creators, was held at De La Salle–College of Saint Benilde’s Design and Arts Campus along Pablo Ocampo Street, where Filipino artists, designers, architects, and filmmakers presented experimental works under the theme “Extension of Nature” across the 6th and 12th floors in a multi-level exhibition that highlighted innovation, sustainability, and interdisciplinary practice. Stepping into the Design and Arts Campus during the opening revealed an academic space reimagined into an active creative ecosystem. Hallways and…
An intimate pocket press conference for Wonderful Nightmare, the Philippine adaptation of the 2015 South Korean fantasy romantic comedy, featuring newlyweds Kim Molina-Napoles and Jerald Napoles alongside director RC Delos Reyes, was held on the same day as another media session at a private venue, where conversations centered on the film’s April 4 release, its cultural adaptation process, and the couple’s real-life marriage experience following their recent wedding celebration. The setting carried a noticeably warm and conversational tone, shaped by the fact that the lead stars were still in the early days of married life. What unfolded felt less like…
A pocket press conference for Scorpio Nights 4, featuring lead actress Apphle Celso alongside director Bobby Bonifacio Jr., was held at the Viva Boardroom in an intimate media session that explored the film’s production insights, character direction, and the closing vision behind the long-running Scorpio Nights franchise. The gathering centered on the upcoming VMX erotic thriller, set for release on March 31, 2026, which continues a cinematic lineage that began with Peque Gallaga’s 1985 original starring Anna Marie Gutierrez, followed by Scorpio Nights 2 (1999) starring Joyce Jimenez and Scorpio Nights 3 (2022) starring Christine Bermas—now culminating in what is…
The March and April 2026 listening session and artist showcase of Offshore Music, held in Makati, gathered media guests, creators, and music enthusiasts for an exclusive preview of upcoming releases featuring label founder Ely Buendia and Offshore Music artists ALYSON, Ligaya Escueta, Sexy Jay, and Halina, offering an early listen to new singles set to define the label’s 2026 summer sound. The session unfolds in a stripped-back, intentional setting where music takes priority over spectacle. There is no heavy staging or elaborate production, only a focused environment designed to highlight the songs themselves. This approach allows each track to be…
The launch and media experience of Crazy Carabao Brewing Co. in Sta. Rosa, Laguna gathered guests, media friends, and craft beer enthusiasts for an intimate showcase of its new brewery branch, featuring an in-depth tour of the brewing facility, curated food pairings, and a tasting session of its signature craft beers inside a space designed to celebrate both process and palate. From the moment of arrival, the space immediately sets a distinct tone—industrial yet inviting, with the unmistakable scent of malt and hops subtly lingering in the air. Unlike a typical bar or restaurant setup, the Sta. Rosa Branch presents…