It looks like the new Cinemalaya ad featuring Edu Manzano and Jun Sabayton has hit Kapuso directors namely Dode Cruz and Mark Reyes.
Dode Cruz, a Kapuso headwriter (Kambal Sirena,Paroa: Ang Kuwento ni Mariposa, Luna Blanca) shared the video ad of the Cinemalaya teaser and aired his sentiments on Facebook. “Really? Bashing other forms of entertainment to promote a festival? May leveling? May hierarchy?,” he said on Facebook.
Dode’s post captured the attention of a Kapuso director Mark Reyes (Encantadia, Genesis, Codename: Asero, Kamandag, Atlantika). The director replied to Dode’s status, “I kinda felt bad with this.”
Dode replied to mark’s reaction, “D ba? At running pa ‘yung binabash nila! Kainis lang!”
The Cinemalaya 2016 teaser was actually made by advertising agency Leo Burnett. The ad shows a parody of almost all the cliche plots on Philippine TV and movies. The clever video ad illustrates exactly what is wrong with most of our local movie and TV shows.
This video illustrates exactly what is wrong with most of our local movie and TV shows
It’s a sad reality.
