A new chapter in the world of network marketing begins today as Ascendra International holds its soft launch on June 30, 2025, at the 6th Floor, Global Link Center, Shaw Boulevard, Barangay Wack-Wack, Mandaluyong City.
With a mission to redefine network marketing, Ascendra International is led by a powerhouse team of seasoned professionals with proven track records in direct selling and multi-level marketing:
• CEO Engr. Jurgen Daniel Gonzales, a 30-year MLM veteran and respected industry trainer.
• Chief Strategy Officer Joseph Lim, an award-winning strategist named Top Male Networker by Business For Home.
• Chief of Operations Miko Imson, a training innovator with international experience and a passion for empowering teams.
• Chief Financial Officer Francesca Fugen, a serial entrepreneur known for her fiscal leadership and advocacy for women and mental health.
Together, these leaders represent decades of combined expertise, rising through the ranks of the country’s most prominent MLM companies and now aiming to deliver a business model rooted in sustainability, transparency, and true ownership.
“Ascendra means ‘to rise,’ and that’s exactly what we intend to help others do,” said CEO Engr. Jurgen Gonzales, addressing the crowd during the launch. “We are not just building a company, we are reshaping an entire industry.”
Unlike traditional network marketing companies that prioritize recruitment, Ascendra champions a product-first, technology-empowered model, focused on long-term growth and ethical business practices. With automation tools, AI-powered systems, and education-driven platforms, Ascendra is targeting a new wave of Filipino entrepreneurs seeking more than just hype, but want real business ownership.
“Our ecosystem is designed not just for profit, but for purpose,” added CSO Joseph Lim. “We’re here to empower individuals to uplift others, create legacies, and build businesses with integrity.”
Ascendra International’s launch marks the beginning of what the leadership team describes as a “values-driven evolution” in the network marketing space, one that promotes leadership, innovation, and empowerment in equal measure.
As the industry watches closely, one thing is certain, Ascendra International is rising boldly, ethically, and with experience at its helm.
