True to its promise of delivering elevated, immersive lifestyle experiences, NUSTAR Online, the country’s luxury lifestyle gaming platform, took part in the 26th Philippine International Hot Air Balloon Fiesta, bringing the brand’s signature blend of entertainment, culture, and exclusivity to one of the Philippines’ most iconic festivals held on February 13-15, 2026.
Held at New Clark City in Capas, Tarlac, the three-day celebration drew thousands of attendees who came together to witness world-class aeronautics exhibitions, giant and creatively shaped hot air balloons, and a full lineup of daytime activities and nighttime spectacles. From vibrant balloon ascensions to fireworks displays and live musical performances, the festival transformed New Clark City into a dynamic hub of celebration, creativity, and shared experiences.
At the center of the action was the NUSTAR Online booth, designed to reflect the brand’s premium yet accessible lifestyle positioning. Festivalgoers were invited to engage with the platform through an interactive booth experience, where they had the chance to win exclusive NUSTAR Online merchandise and free gaming credits. Guests also enjoyed on-site photo opportunities, taking home printed souvenirs as a tangible reminder of a weekend defined by excitement and elevated fun.
Beyond on-ground engagement, NUSTAR Online used the festival as a platform to champion Filipino talent and culture. During the performance nights, the brand, together with the organizers, spotlighted emerging local artists, reinforcing its commitment to supporting creative communities and providing meaningful platforms for discovery. The lineup featured Sound of Hera, KO Jones, Project March, ASA, Barabas, and fast-emerging P-pop girl group Pix!e—introducing fresh OPM sounds to a broader, festival-going audience.
“The 26th Philippine International Hot Air Balloon Fiesta is exactly the kind of event that captures the spirit we want to be part of at NUSTAR Online. At its core, it’s a celebration of Filipino culture and community, and that resonates deeply with what we bring to our audiences. For us at NUSTAR Online, moments and events such as the Hot Air Balloon Fiesta are an extension of what we offer — experiences worth coming back to, on and off the platform.” shared Krizia Cortez, Director of Public Relations of NUSTAR Online.
The celebration extends beyond the festival grounds, as audiences can relive the highlights through NUSTAR Online: Exclusives, hosted by Anne De Mesa, featuring a special episode dedicated to the 26th Philippine International Hot Air Balloon Fiesta.
More than just a weekend of fun, NUSTAR Online is amplifying the excitement through its newest campaign, giving players the chance to win two motorcycles and ₱1,000,000 in cash, a reflection of the brand’s commitment to rewarding its growing community. To visually experience premium events, lifestyle, and exclusive celebrations like this, follow NUSTAR Online at @nustaronline and be part of our growing community.
