GMA Network reported a net income of P422 million in Q3 2014, up 66 percent versus the previous quarter.
Consolidated revenues for Q3 2014 stood at P3.141 billion, representing an 8 percent improvement over the P2.915 billion generated in Q2.
Both airtime revenues and gross earnings from other businesses posted positive results and contributed to the increase in the topline. The third quarter saw GMA grabbing the nationwide lead in TV ratings from its closest competitor, according to data from Nielsen TV Audience Measurement.
During the covered period, GMA Network registered a 34.2 percent total day household audience share in NUTAM, higher than ABS-CBN’s 34.1 percent and TV5’s 9.9 percent.
GMA Network also kept its lead in its stronghold areas of Urban Luzon and Mega Manila, where it was ahead of competition by substantial margins. Urban Luzon and Mega Manila account for 77 percent and 60 percent, respectively, of the total urban TV households in the entire country.
In Urban Luzon, GMA Network scored 37.8 percent in total day household audience shares versus ABS-CBN’s 30 percent and TV5’s 9.2 percent; while in Mega Manila, GMA Network posted 38.8 percent, ahead of ABS-CBN’s 27.7 percent and TV5’s 9.8 percent.
