The supremacy of Kapamilya network’s Primetime Bida was strengthened by its top-caliber drama series such as “Dream Dad” (25.8%), “Forevermore” (24%), and “Two Wives” (18.9%).
Also reigning in the hearts of TV viewers was ABS-CBN’s special coverage of Pope Francis’ visit last January 15-19. “Thank You sa Malasakit: Pope Francis sa Pilipinas” got an average national TV rating of 13.2%, which is greater than GMA’s “Ang People’s Pope sa Pilipinas: A GMA News Special Coverage” (10.9%).
The Kapamilya network’s live coverage of the 63rd Miss Universe beauty pageant also won in the ratings game with a national TV rating of 16.8%.
Meanwhile, ABS-CBN’s newest feel-good daytime TV series “Oh My G” was off to a good start as the Janella Salvador-starrer scored an average national TV rating of 14.4%, compared to its rival program on GMA “The Ryzza Mae Show” (7.5%).
Also included in the top 10 programs in the country for January are “Maalaala Mo Kaya” (25.5%), “TV Patrol” (23.7%), “Rated K” (22.2%), “Home Sweetie Home” (21.9%), “Wansapanataym” (21.8%), “The Voice of the Philippines” (20.7%), and “Mga Kwento Ni Marc Logan” (18.9%).
Here’s the list:
Kantar Media is a leading television (TV) audience measurement provider with capabilities in gathering TV viewing data in both digital and analog platforms. It is a multinational market research group that specializes in audience measurement in more than 80 countries, has 26 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services.
Among its current subscribers are ABS-CBN, NBN, Sky Cable, J. Romero and Associates, 720ConsumerConnect, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, Wellmade Manufacturing Corporation, Brand Ideas, and MPG Havas. They also include pan-regional networks like CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, Sony Pictures Television International, Celestial Tiger, and A&E Television Network.
Among these, the following subscribe to both urban and rural TV audience measurement: ABS-CBN, Brand Ideas, MPG Havas, and 720ConsumerConnect.
