Leading superapp Grab Philippines officially launches its Green Programme, deepening its commitment to environmental sustainability. The initiative introduces a new toggle-on feature across Grab’s on-demand mobility and delivery services, allowing users to actively participate in environmental conservation efforts with strategic program partners Fostering Education & Environment for Development, Inc. (“FEED”), EcoMatcher Ltd, and the Keo Seima Wildlife Sanctuary Project.
Through the Green Programme, Grab users have the opportunity to contribute to environmental conservation with each ride or delivery. For every GrabCar or GrabTaxi ride, users can donate PHP 2.00, while every GrabFood or GrabMart delivery allows for a contribution of PHP 1.00.
A key initiative of the program is a mangrove-planting project in Dulao Village, La Union. This effort involves collaboration with local residents and farming community; and is supported by Ecomatcher and FEED – a Philippine-based NGO focusing on sustainable education and tree planting, aiming to restore, preserve, and protect biodiversity across the country.
Grab users can tap on “Account” and select “Support the Environment” to opt in or out of the Green Programme with a simple toggle. This user-friendly option is also available before confirming any food or grocery delivery.
Passengers of Grab mobility services can also easily access the Green Programme Toggle in the three-dot overflow menu of their booking screen. Users can choose to opt out of the program anytime.
“In line with our ongoing commitment towards nation-building, Grab is focused on leveraging its tech and platform to cultivate a deep sense of sustainability and care for the environment across communities here in the Philippines,” said Greg Camacho, Director for Strategy at Grab Philippines. “We are thankful for the outpouring support of our kababayans on the launch of this program, and we will continuously innovate and explore new pathways to make our services greener and reduce our carbon footprint, nurturing a sustainable future for every rider, driver, passenger, and consumer in the Grab superapp community.”
Regionally, the Green Programme also supports the Keo Seima Wildlife Sanctuary project, which meets the internationally recognized Verified Carbon Standard (VCS) and Climate, Community & Biodiversity (CCB) standards. This initiative helps protect and restore nearly 300,000 hectares of natural ecosystems while safeguarding 75 threatened species.
The Green Programme is the latest addition to Grab’s comprehensive sustainability initiatives. These efforts include allowing customers to opt out of receiving cutlery in food deliveries to minimize plastic waste and a regional collaboration with BYD to provide electric vehicles to Grab’s driver-partners throughout Southeast Asia. Additionally, Grab has teamed up with Starbucks for the FoodShare Program, leveraging its delivery network to distribute unsold food from Starbucks locations to local nonprofits such as the Philippine Food Bank Foundation, in a bid to tackle food insecurity in the country.
With the launch of the Green Programme, Grab continues to lead the way in promoting sustainable urban mobility, and food and grocery delivery, empowering users to make eco-conscious choices.
