Samsung Electronics has expanded its audio lineup in the Philippines with the introduction of its new Sound Tower speakers — the MX-ST40F and MX-ST50F — positioning the devices as contenders to JBL’s PartyBox series and Sony’s X-Series in the portable party speaker category.

The products were unveiled during an exclusive launch event that featured demonstrations of the speakers’ high-power output and live performances from OPM bands Over October and The Itchyworms.
Samsung Philippines Head of AV Business Chris Almazan said the new Sound Towers were designed to enhance shared music experiences. “Music connects people in the most powerful way. The new Samsung Sound Towers are designed to bring people together through vibrant sound and unforgettable experience,” he said.
Features and Specs
MX-ST50F
- Built-in wheels and telescopic handle for portability
- Customizable bass modes and adjustable party lights
- Up to 18 hours of playtime
- Designed for large gatherings or outdoor use
- MX-ST50F – ₱28,999
MX-ST40F
- Built-in DJ sound effects and samplers
- Up to 12 hours of playback
- Allows microphone and guitar input
- Targeted toward users who want creative control over their music
- MX-ST40F – ₱18,999
Both models can link with up to 10 units via Group Play to create a wider sound setup. They also support the Samsung Sound Tower app, which enables audio and lighting customization, as well as Karaoke Mode for removing vocals from tracks.

The new speakers are now available on the Samsung Online Store and authorized retailers. Buyers can get discounts of up to ₱2,117 and a free microphone for purchases made until December 31, 2025.
Samsung also launched its new online performance series, Samsung Sound Sessions, which will feature performances recorded using the Sound Towers. New episodes stream every Thursday at 6 p.m. on Samsung’s official social media pages. (with reports from Lau Balocos)

