What began as a smartphone pre-order promotion turned into a headline-making celebration as HONOR Philippines officially awarded a Tesla Cybertruck to Lorelyn Razon Felonia, grand prize winner of the HONOR X9d 5G “Win-A-Tesla Cybertruck” campaign, during a special awarding ceremony held April 16, 2026, at Ecomax Showroom.
It was the kind of event that instantly sparked one reaction from almost everyone in the room—”Sana all.”
Because how often does buying a smartphone lead to driving home one of the most talked-about vehicles in the world?
That sense of disbelief and excitement set the tone for the afternoon, where what could have been a straightforward turnover became something much bigger—a celebration of luck, loyalty, and a campaign that clearly captured the imagination of Filipino consumers.
Inside Ecomax Showroom, the futuristic Tesla Cybertruck naturally commanded attention. Parked under the lights, it looked every bit as surreal as the buzz surrounding it. Guests circled it, taking photos, admiring its bold design, while conversations kept returning to one thing:
Someone was actually taking it home.
That someone was Lorelyn Razon Felonia.
And when she was formally introduced as the winner, applause filled the showroom.
Felonia purchased 10 units of the HONOR X9d 5G during the promo period from January 9 to 23, a decision that ended up turning into what many jokingly called the luckiest gadget purchase of the year.
There was visible joy in the room as the ceremonial turnover unfolded, with cameras flashing and smiles stretching far beyond the winner herself. The excitement felt shared—as though everyone present was living through the moment with her.
Joining the awardees were HONOR Philippines Vice President Stephen Cheng, Country Manager Sean Yuan, and Digital Marketing Manager and Content Lead Eason De Guzman, underscoring how significant the campaign has been for the brand.
In his remarks, Stephen Cheng described the HONOR X9d 5G as one of HONOR’s biggest wins this year, citing its ultra-tough durability, long battery life, and sleek design as key reasons it continues to stand out in its category.
“This award marked a milestone not only for us, but also for our growing community of Filipino fans,” he shared.
The campaign itself had already drawn strong nationwide interest when it launched, fueled not just by the once-in-a-lifetime prize but also by growing buzz around the HONOR X9d 5G itself.
And fittingly, there was something symbolic about pairing this phone with a Tesla Cybertruck.
Both were built around strength.
Both are marketed around durability.
Both carry a certain futuristic appeal.
That connection seemed to resonate with consumers—and likely helped make the promo feel bigger than a standard raffle.
For all the spectacle of giving away a Cybertruck, the heart of the afternoon remained simple—celebrating a loyal customer whose ordinary purchase led to an extraordinary outcome.
As the formal turnover concluded and the winner officially received the keys, the applause felt like recognition not just of good fortune, but of a campaign that had delivered on its promise in a very visible way.
Following the success of the promo, HONOR Philippines also hinted at more innovative consumer campaigns to come, reinforcing its commitment to combining advanced technology with rewarding experiences for its growing user base. (with reports from Lau Balocos)
