AGB-Nielsen has released its NUTAM Ratings for January 2016 with GMA Network topping the nationwide ratings against rival networks.
GMA Network remains the No. 1 Philippine TV station for January 2016, according to the data from Nielsen’s National Urban Television Audience Measurement (NUTAM).
GMA Network registered a total ratings of 37.5%, 2.2% higher than ABS-CBN’s 35.3%. GMA’s lead was bolstered by the good performance of its daytime block headlined by “Eat Bulaga!” The NUTAM January 2016 ratings is based on the overnight data from AGB-Nielsen covering the period of January 24 – 31, 2016.
GMA Network also leads rival stations in all timeblocks for Urban Luzon and Mega Manila. For Urban Luzon, GMA Network registered a total of 42.5% ratings compared to ABS-CBN’s 30.1%. In Mega Manila which is the known bailiwick of GMA Network, the station has registered a total ratings of 44%, 16.6% higher than ABS-CBN’s 27.4%.
“Kapuso Mo Jessica Soho” gets the highest ratings in NUTAM and Mega Manila, while “Pepito Manaloto” reigns Urban Luzon. Other Kapuso shows that registered good ratings in NUTAM for January 2016 are “Magpakailanman”, “Eat Bulaga”, “Marimar”, “24 Oras”, “Ismol Family”, “Sunday Pinasaya”, and “Little Nanay.”
Also fairing with good ratings are “Because of You”, “That’s My Amboy”, “Celebrity Bluff”, “Wowowin”, “24 Oras Weekend”, “The Half Sisters”, “Karelasyon”, “Kapuso Primetime Cinema”, “Vampire Ang Daddy Ko”, “IMBG 20 I Am Bubble Gang”, “Wish I May”, “Wanted: President”, “Buena Familia” and “i-Witness.”
AGB-Nielsen has a nationwide urban sample of 2,000 households, while it covers 1,200 panel homes for Mega Manila.
