Press Release PUMA Unveils Specially Crafted HYROX Gear for Every Athlete, Every ChallengeBy Lion's DenAugust 26, 2026 From first-time competitors to elite athletes, every HYROX race demands strength, speed, and endurance from start to finish. PUMA meets…
Press Release AirAsia and HYROX partner to bring fitness communities together across Asia Pacific through purposeful travelBy Lion's DenJanuary 27, 2026 AirAsia officially launched its partnership with HYROX APAC, marking a collaboration that brings together fitness, lifestyle and travel to connect…
Press Release Deviate NITRO™ Elite HYROX BY PUMA: The New Standard in HYROX FootwearBy Lion's DenDecember 16, 2025 Global sports brand PUMA is ushering in a new era of performance with the exclusive reveal of the Deviate NITRO™…
