Good News! In a very rare occasion, we have got the data from the NUTAM (National Urban Television Audience Measurement) of AGB Nielsen Media Research Philippines. But sorry for those who want to see all shows NUTAM ratings, the data below are still selected time-slots since some of the shows are missing. Anyways, this can verify Kantar Media National ratings data, although for Kantar’s has much broader scope because it also included not just urban but also rural areas in the country. The data below are in People/Individual Ratings that’s why the numbers are a little bit smaller.
March 19, 2014
Unang Hirit 1.4%
UKG 1.4%
Doraemon 2.1%
Detective Conan 2.9%
One Piece 3.6%
Pokemon 4.2%
Kris TV 2.7
Inuyasha 4.7%
Mr. Bean 2.6%
Flame of Recca 4.7%
Domo 2.9
Dragon Ball Z 4.7%
Wansapanasummer 4.2%
Eat Bulaga 6.1
Its Showtime 5.2
Villa Quintana 5.0%
Kapamilya Blockbuster 3.7%
Innamorata 4.8
Kapamilya Blockbuster 3.7
Galema: 3.7
The Borrowed Wife 4.5%
Galema: 3.7%
My Puhunan: 3.3%
Kambal Sirena 10.3%
Dyesebel 13.6%
Carmela 11.4%
Ikaw Lamang 12.0%
Rhodora X 8.5%
The Legal Wife 8.3%
A 100 Year Legacy 7.6%
Aquino & Abunda Tonight 5.6
The Bggest Loser 3.8
Saksi 4.8%
Bandila 1.9%
Powerhouse 3.2%
Bandila 1.9%
About: The National Urban Television Audience Measurement (NUTAM) Panel covers 95% of all urban areas of the country, with a population of more than 34 million individuals. Cognizant of the ever increasing importance of some cities as the main economic drivers for certain regions, AGB Nielsen Media Research also reports on three (3) metropolitan cities dubbed as the Metro City TAM (MCTAM). In addition to Metro Manila, TV viewing in Cebu City, Iloilo City and Davao City are included in the MCTAM.
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