Online lifestyle destination and eCommerce pioneer Lazada kick starts the holiday shopping season with its recently concluded 11.11 Lazada’s Biggest Sale, offering the best deals and widest range of trendy products. Customers turned their passions into actions by taking advantage of the platform’s 90% off Branded LazFlash Deals, fast & free shipping (no cap, no minimum spend), and stacked vouchers for big discounts.
“11.11 has become more than just a shopping tradition, it has become a part of consumers’ lifestyles as we all seek for the best deals and trendiest assortment. Just as importantly, it is also an avenue for brands and sellers to thrive and reach more customers,” says Carlos Barerra Lazada Philippines’ CEO.
Can’t get over 11.11? Here’s how shoppers enjoyed the highly anticipated sale of the year:
It’s no doubt Filipinos love holiday shopping in advance—especially for beauty items! These were a crowd favorite as makeup orders increased 7x, and fragrances ordered grew by 6x compared to normal days. And the best-selling skincare products? None other than Vitamin C serum, Retinol, and Tinted sunscreen! And of course, a look wouldn’t be complete without a swipe of color! Shoppers snapped up Red, Nude, and Pink lipsticks making it the top lipstick shades during the first hour of the sale.
Sold 11.4M baby wipes in the first hour of the sale alone as moms took advantage of the best 11.11 offers to stockpile baby essentials. This is equivalent to more than a month’s supply for all of Philippines’ newborns in a day!
Activewear was also a big hit as shoppers were seen to purchase 19x more during the sale. Talk about taking ‘fits to the next level!
There was a 230x rise in Electronics sales compared to a normal day. We know, right? Filipinos seemed to snap up the discounts for smart devices such as VR accessories, smart switches, and watches with orders doubling year-over-year!
As shoppers added to cart, nearly 1,700 hours of content were streamed on the app via LazLive during the three-day sale—that’s equal to watching the longest film, The Cure for Insomnia 1987, 20 times! And this is what we call dedication.
And of course, Lazada stayed true to its commitment of fast delivery with the 1,111th item delivered at 11:45 AM of November 11! This was the common denominator on the positive feedback of customers apart from affordable items due to stackable vouchers!
Still not done adding to cart? You can still up your shopping game as Lazada holds its Sulit Sweldo Sale from November 14 to 17 and November 28 to December 2. Hurry and get up to 90% off branded LazFlash deals, 30% Cashback, and fast and free shipping.
Head on to the Lazada app now and start adding to cart for the next mega sale! Find out more by visiting Lazada, https://www.facebook.com/LazadaPhilippines, https://www.instagram.com/lazadaph/, and https://twitter.com/LazadaPH.
