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Home»Press Release»The most OA Filipino Gen Z ad yet—OA?!
Press Release

The most OA Filipino Gen Z ad yet—OA?!

Lion's DenBy Lion's DenMay 7, 2024No Comments1 Min Read
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Maja Salvador is the talk of the town with her recent Brazilian hair treatment endorsement, Keratin Plus. They just launched her 15-seconder digital commercial online and Gen Z netizens are cracking up with how relatable the video is.

As the video plays, Maja’s beautifully natural profile is seen, as she finger-combs her silky smooth hair. She says her opening lines:

“I feel beautiful because I treat my hair with keratin… KERATIN?!”

Filipino “patanong” culture peaks with Gen Z speak, as many of them repeat their words funnily when they suddenly say something deep or speak in English. As X (formerly Twitter) user @f4ggotism shared the video, she captioned it with “this advertisement very gen z lang kakatawa (crying emojis)”

Within minutes, the post has been quoted thousands of times by Gen Z users (now over 4.2k times on the social media platform), and here is what they have to say about the viral ad:




How about you? What do you think about Maja’s ad?

Comments

Keratin Plus Maja Salvador preciouscommspr
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