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Home»Press Release»‘Alon ng Kabayanihan’ tells the Nation’s Story of the West Philippine Sea
Press Release

‘Alon ng Kabayanihan’ tells the Nation’s Story of the West Philippine Sea

Lion's DenBy Lion's DenAugust 22, 2025No Comments4 Mins Read
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In an era defined by division and disinformation, “Alon ng Kabayanihan” proves that powerful storytelling can unite a nation. This short film, showing during National Heroes Day, is more than just cinema—it is a rallying cry for solidarity in defending what is ours.

Produced by Hot and Fresh Creative Productions in collaboration with Center for Information Resilience and Integrity Studies (CIRIS), the Armed Forces of the Philippines (AFP), and the Philippine Coast Guard (PCG), “Alon ng Kabayanihan” is the result of an alliance between filmmakers, national defenders, and advocates for truth. Together, they sought to tell a story rooted not in politics, but in shared identity, courage, and the heroism of Filipinos who guard our seas.

“For us, sovereignty isn’t abstract,” said Chris Esguerra, producer from Hot and Fresh. “It’s lived every day by fishermen and maritime frontliners. Our goal was to spotlight their resilience through storytelling that feels authentic and unifying—anchored on Filipino values of bayanihan, dignity, and hope.”

Director Kevin Mayuga said his goal was to make the film feel both poetic and grounded. “We approached it almost like a visual essay,” Mayuga explained. “Instead of giving you a straightforward narrative, we focused on building mood, symbolism, and contrast. It’s not about explaining the issue—it’s about making the audience feel its weight.”

Mayuga added that he wanted viewers to leave with a sense of personal connection to the issue. “I hope they come away asking questions, rethinking what sovereignty means, and feeling moved—not just intellectually, but emotionally,” he said.

The film’s visual language—radar scans, silhouettes of naval vessels, and sweeping maritime landscapes—carries urgency while sidestepping geopolitics. “We wanted to elevate the message beyond finger-pointing,” Esguerra added. “This is about pride in who we are, not about naming an enemy.”

CIRIS Executive Director Michel Andre P. Del Rosario said the film underscores that the West Philippine Sea issue transcends politics. “This is a Filipino issue,” Del Rosario said. “It’s not about any administration. It’s about real Filipino stories and the lives tied to our seas.”

Actor Sid Lucero, who plays a fisherman, said preparing for the role helped him see the issue from a new perspective. “I’m not a fisherman, but I wanted to understand their reality—their day-to-day survival,” he said. “That’s what this project is about: survival and interdependence. Even characters who seem like opposites—like the brothers in this story—reflect how we all rely on each other.”

Actress Ryza Cenon, who portrays a military officer, said immersing herself in her character deepened her appreciation for the sacrifices of frontliners. “Mas lalo kong naintindihan ang sakripisyo nila,” she said. “I drew from real news reports and the emotion behind them. It helped me portray that anger and determination on screen. It’s time we all see what they go through and stand with them.”

Carlo Aquino, who also plays an AFP officer, shared that the experience gave him a profound respect for the courage of real-life defenders. “Being there in the moment with those soldiers on the same ship that is protecting this country made me feel more of their bravery, more of their patriotism and love—not just for their family but for this country,” Aquino said. Drawing from his role as a father, he added, “Na hindi lang laban ito ng mga mahal nating AFP, kundi laban ng bawat Pilipino. Na hindi ito para sa ngayon, kundi para sa hinaharap.”

Esguerra said this blend of research and emotional truth is what gives the film its impact.
“We focused on symbolism anchoring the emotional weight on the human cost and courage of defending what’s ours,” he said. “Research gave us structure, but the real stories gave the film its soul.”

As the country prepares to mark National Heroes Day, Mayuga reflects on why storytelling still matters. “Stories have the power to move people in ways facts alone can’t,” he said. “When done right, they don’t just inform—they stir something deeper. And that’s how change begins.”

“Alon ng Kabayanihan” premieres on August 25, 2025, and will stream on the film’s Facebook page: www.facebook.com/alonngkabayanihan

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Alon ng Kabayanihan Center for Information Resilience and Integrity Studies (CIRIS) Hot and Fresh Creative Productions National Heroes Day Philippine Coast Guard (PCG) the Armed Forces of the Philippines (AFP) West Philippine Sea
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