Multi-platinum recording artist, songwriter, and hitmaker Bebe Rexha releases “Çike Çike”, the second official single from her forthcoming album, ‘DIRTY BLONDE’. 
The new single follows last week’s album announcement, which arrived alongside the project’s first release, “I Like You Better Than Me”, and a first-of-its-kind supercut — a high-octane, 4-minute mashup that merges 13 of her upcoming singles and corresponding video elements into one adrenaline-packed release. Serving as the first official drop from her forthcoming album ‘DIRTY BLONDE’, the supercut offers a fast, chaotic, and enticing glimpse into Rexha’s boldest era yet and serves as a prelude to upcoming body of work.
The supercut is the opening move into a first-of-its kind rollout, built on a digital first approach around the way fans actually discover music today — through engaging moments, social-first storytelling, and tailored trends. Designed to be attention-grabbing, highly interactive and endlessly shareable, the release invites fans to clip, remix, and reimagine the project across social media while teasing the full versions of the singles still to come.
This new chapter also coincides with Rexha’s recent partnership with independent label EMPIRE, which has championed the creative freedom behind this boundary-pushing campaign. Free from traditional rollout limitations, Rexha is embracing a faster, more direct connection with her audience — delivering music in a format that feels immediate, disruptive, and entirely on her own terms.
“This next chapter is about creative freedom — trusting my instincts, trusting my voice, and finally doing things the way I’ve always wanted to. I’ve learned a lot, I’ve lived a lot, and I’m fully tuned into myself now. Following my gut has been one of the best decisions I’ve made in my career. This era is fearless, loud, and unapologetic — no filters, no limits. ‘DIRTY BLONDE’ is me owning exactly who I am”.
