Globe delivered reliable mobile connectivity at the Cebu Grand Pride Parade 2026, helping thousands of participants, volunteers, and organizers stay connected throughout one of Cebu’s biggest celebrations of diversity, inclusion, and equality.
Held at Plaza Independencia and along Osmeña Boulevard, the parade gathered members of the LGBTQIA+ community, allies, government leaders, civic organizations, and volunteers under the theme “One Team. One Mission. One Cebu Pride.” and “Pagkahiusa sa Sugbo, Kadaugan sa Tanan!” As an event partner, Globe reinforced its already extensive network in Cebu by deploying a Cellsite on Wheels (COW) unit during the Cebu Grand Pride Parade, providing additional connectivity to support the surge in mobile traffic. The deployment helped ensure a seamless connectivity experience as attendees communicated with one another, accessed event updates, and shared their Pride experiences online.
The deployment complemented Globe’s extensive network across Cebu, supported by almost 100% coverage in Cebu City and 92% 5G coverage across the Metro Cebu Tri-City comprising Cebu City, Mandaue City, and Lapu-Lapu City. Globe’s mobile network also reaches to almost 100% of the Tri-City, providing the capacity and reliability needed to keep customers connected during high-density events such as the Cebu Grand Pride Parade.
Beyond network support, Globe contributed through event sponsorship, subscriber freebies, and prizes for selected activities, helping create a more engaging celebration for the community. The company’s support reflects its continued efforts to enable digital experiences that allow people to stay connected during large-scale gatherings across the country.
“Reliable connectivity becomes even more important during events that bring communities together,” said Marlon Casio, Network Lead for Visayas at Globe. “Our Cellsite on Wheels helped strengthen network performance throughout the celebration, allowing participants to communicate with loved ones, coordinate with fellow attendees, and share meaningful moments in real time. We are proud to support initiatives that celebrate inclusion while delivering the connectivity our customers rely on.”
The Cebu Grand Pride Parade was organized through the collaboration of the Cebu Pride Movement, the Cebu Provincial Government, the Cebu City Government, and partner organizations. In the days leading up to the event, organizers conducted extensive coordination with government agencies to finalize logistics, safety measures, participant management, and operational plans, ensuring a safe and successful celebration.
“The success of the Cebu Grand Pride Parade reflects what we can accomplish when different sectors come together in support of a common purpose. We appreciate Globe’s partnership in helping provide reliable connectivity throughout the celebration, allowing participants to safely communicate, access important information, and share this meaningful milestone for Cebu with their communities,” said Cebu City Mayor Nestor Archival Sr.
“Cebu Pride celebrates unity, respect, and inclusion. We thank Globe for helping keep participants connected throughout the celebration, allowing more people to safely share this meaningful event,” shared Honorable Pamela Baricuatro, Governor of Cebu Province.
As communities continue to gather for moments that matter, Globe remains focused on delivering reliable connectivity that enables people to stay informed, connected, and engaged. The company continues to expand and enhance its network across Cebu, with its 5G network designed to provide faster speeds, lower latency, and greater capacity in high-density environments. Learn more at www.globe.com.ph/5g.
