As part of the continuing celebration of its 50th Anniversary, Ayala Museum will hold its first-ever whole-day arts and music festival, AMplify, this coming October 19, 2024. Headlined by Asia’s Soul Supreme KZ Tandingan, AMplify will be held in partnership with the premier entertainment and talent management agency Cornerstone Entertainment.
Aside from KZ, the music festival will also be bannered by other Cornerstone artists such as Zephanie, Markki Stroemm, and Agsunta. Ayala Museum’s frequent concert collaborator Manila Symphony Orchestra joins the roster of featured artists, as well as Viva Voce Voice Lab, classical guitarist Aaron Rafael Aguila III, ABECADARIO guitar quartet, harpist Vien Ignacio. DJ Arthur Tan from After the Noon Records will also be joining in the celebration.
“On our 50th anniversary, we are presenting AMplify, the next big step in our music program. AMplify will celebrate the Filipino voice by marrying our fascinating collections and exhibitions with music and performance from some of the most popular and talented Filipino music acts. And in this endeavor, we have found the perfect partner in Cornerstone Entertainment,” said Mariles Gustilo, senior director for Arts and Culture of Ayala Foundation (AFI) at the launch of AFI and Cornerstone’s partnership launch event.
Ayala Museum is managed by AFI under its Arts and Culture Division.
Aside from musical performances, guests can also access all of the museum exhibitions throughout the day, attend various art activities such as live sketching with Urban Sketchers, and a shadow play performance by Mahiwaga St. Players, and listen to a lecture on Filipino music by the Filipinas Heritage Library. A whole day event, its activities will be held in all the venues inside Ayala Museum, with the banner performances to be held in the evening in the expanded lobby with a view of the Greenbelt Garden.
Tickets are at: P2,250 for the Festival Pass, which includes access to all the musical performances and art activities during the day and the headline performances during the evening; P1,900 for the Night Pass, which includes access to the headline performances during the evening; and P850 for the Day Pass, which includes access to all the musical performances and art activities during the day. There’s also a Barkada Bundle of three (3) Festival Passes for P6,000. Visit ayalamuseum.org/amplify to buy tickets and for more information.
