After playing a tight ratings match with rival ABS-CBN Corporation in June, broadcast giant GMA Network pulled away in July by posting significant increase in Mega Manila TV ratings, the company said in a statement.
GMA had also established confident margins over competition in its bailiwick area based on the more widely recognized TV ratings service, Nielsen TV Audience Measurement.
People data from July 1 to 31 (July 25 to 31 based on overnight data) showed GMA leading in total day (6 a.m. to 12 m.n.) average total audience share by 5.6 points with 37.5 percent versus ABS-CBN’s 31.9.
During primetime (6:30 p.m. to 11 p.m.) of the covered period, GMA was ahead of ABS-CBN by 4.4 share points with 39.7 percent vis-à-vis the latter’s 35.3.
On weekdays, GMA outranked competition by 5.3 total day share points with 39 percent as against ABS-0CBN’s 33.7, according to the statement.
On weekday primetime, GMA’s telebabad (primetime) programs made a collective margin of 2.7 points versus ABS-CBN’s primetime drama series. GMA’s primetime block delivered stronger share performance with 41.8 points compared to the competitor’s 39.1.
On weekends, GMA recorded an imposing lead of 6.3 percentage points in audience share with 34.1 percent as against competition’s 27.8. On weekend primetime, GMA widened the gap to 8.9 points with 34.5 versus ABS-CBN’s 25.6.
Mega Manila comprises 55 percent of total urban television households nationwide, the GMA statement said. It includes Metro Manila and suburbs – parts of Bulacan, Pampanga, Cavite, Laguna, and Rizal.
In another key area – Urban Luzon – which made up 77 percent of television households nationwide, GMA led ABS-CBN by 0.4 percent with 35.8 versus the latter’s 35.4. The margin spelled a noticeable decline in ABS-CBN’s ratings performance in the said area, where they led GMA by 5.4 points the previous month.
GMA Network, Inc.’s digital subsidiary, GMA New Media Inc., is the parent company of Media Merge Corp.
8 Comments
hahahaha PRAISE RELEASE NG GMA! advertisers ang magpapatunay na estado ng TV RATINGS. hindi ang manipulated PEOPLES RATING…ilabas ang JULY 24, TV RATINGS!
hahahaha manipulated ang peoples ratings?? hahaha
where is your evidence,,,?
noon di naniniwala ang ebs sa ratings. ngayon binabandera n nila hahaha
the evidence is you HEART dude…..hahahahah sapul
he evidence is in your HEART dude…..hahahahah sapul
try harder gma 7! pang-guiness book of world records na tindi ng manipulation ng ratings ang ginagawa nyo haha.. ‘the world’s greatest manipulator of tv ratings!’
haha.. mga walang kuwenta kayo… mas maganda talaga ang GMA7.. mga loloz
manila ratings lang nman e2w….ang real ay nationwide which is goes to ABS- CBN the real number 1…….
oh boy , Manila ratings Lang daw to ? Haha , Dont you know na mas malaki ang sakop ng manila / FYI , ndi lang manila , MEGA MANILA , paranag ndi binasa ah ? o ndi Lang talaga mrunong umintindi ?
Tapos ung isa naman , Ilabas daw ung july 24 Ratings ? Hala ?! Masaya na sya na nanalo Ang abs ng isang araw Lang . L)
Manipulated daw ? Pero pag nananalo Ang abs kahit sa Mega manila , Sasabihin nila , Ang galing talaga ng abs kahit sa Manila . Omg ! What an Attitude !
Tanggapin nio pagkatalo nio . Minsan na kayong Naging number 1 pero walang nainira senyo Tapos pag naungusan kayo sasabihin nio Manipulated ? Gosh , Losers !