Binalot now offers the best alternative in ordering the products online via Multiply

Binalot Fiesta Foods Inc. (BFFI), the home of the Ultimate Filipino Food Experience, continues to make its All Time Pinoyvorite meals accessible to every Juan with the launch of its very own Online Delivery System through Multiply last June 21, 2012 held at the Binalot Jupiter St. branch. They just re-launched their Multiply.com website as the best alternative in ordering the products online. Multiply.com previously was known as a social networking site. Binalot has set up a Multiply.com site since the height of its popularity in the social networking.

This new innovation, powered by online retail platform Multiply Philippines, provides convenience in choosing the food customers prefer online which they can access anytime. It presents the ease of ordering online versus calling the hotline. Various online payment options are available. Customers may use credit card, debit card or PayPal payment options.

Clients can now order their favorite eco-friendly banana wrapped dishes, have it delivered through the Bulk Orders Service and Delivery (BOSD) scheme. This option is perfect for bulk orders like meetings, seminars and corporate parties. With this innovation, Binalot can effectively service more customers, utilizing the unequaled reach of cyberspace to accept food orders, answer inquiries and provide quality customer service.

The online Multiply store, www.binalot.multiply.com, is currently recognized as the first fast food store and Filipino quick serve restaurant to offer products in their website. The online store is expected to expand the market reach of true Filipino Food wrapped in eco-friendly banana leaves. Known for being a hub of online sellers and buyers, Multiply boasts an impressive array of consumer goods, apparel and gadgets.

Binalot CEO Rommel Juan positively shares, “We are excited about this new innovation for Binalot. Binalot is the first fast food delivery service to partner with Multiply and take advantage of their advanced ordering systems and vast online reach. We believe that with this partnership Binalot’s customers may enjoy a faster and more convenient way of ordering their favorite Binalot meals.”

In an interview, Multiply Philippines Business Development Dept. Head Steven Santos says, “Binalot is a wonderful example of the creativity and agility of the Filipino entrepreneur. They were the first to bring the Filipino tradition of serving food in banana leaves to the quick service restaurant industry. Binalot is also the first fast food chain to recognize the opportunity to expand one’s business online quickly, effectively and affordably using the Multiply e-commerce platform. Although most of our product listings are consumer goods, apparel and gadgets, Binalot illustrates how entrepreneurs can customize the available functionalities on the Multiply platform in order to fit the retailing needs of a variety of goods and services.”

Products listed on the store are the following: All Time Pinoyvorites solo orders, All Time Pinoyvorites Bilao orders, Pantabi at Pandagdag, bulk orders of their favorite Binalot meals complete with side dishes, all good for 10 people. Delivery is available from Monday to Saturday from 8 am to 8 pm, within Metro Manila only, from Valenzuela to Muntinlupa with provincial deliveries subjected for approval by the head office.

The event was graced by Binalot and Multiply officials including Rommel Juan, Jack Madrid, and Raffy Maramag, and a select group of bloggers covered the event.

Binalot’s Multiply site is at http://binalot.multiply.com. With a minimum order requirement of Php1,000, anyone – both Multiply registered user and guest – can just visit the site and order in bulk. After selecting the food items from the menu, you’d be immediately directed to the payment page to pay using either credit card, GCASH, Paypal or via bank deposit.



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