Celebrity marriages have spurred conversations about what it means to practice work-life balance and how they can make their personal and professional lives work. With undeniably busy schedules and work responsibilities, how do they keep their family together?
JC and Bianca Gonzalez-Intal are widely known in their respective careers, with JC being a star basketball player and Bianca being a constant face on Filipinos’ TV screens. The couple got married in 2014, and welcomed their first child, Lucia, in 2015.
Recently, the family of three was introduced as ambassadors for Samsung Digital Appliances, further strengthening awareness on the brand’s innovations for the home.
“The Intals embody many Filipino families that make an effort of balancing the demands of work and quality family time. By having JC, Bianca, and Lucia on board, we hope to reach more consumers who continuously seek smarter solutions for their home,” says Samsung Marketing Director Chad Sotelo.
Samsung believes that no matter how challenging life can get, spending time with the entire family remains a top priority. That is why the brand commits to providing home appliances that make tasks as easy, as fast, and as efficient as possible. Bringing this vision to life, the tech giant partnered with renowned director Pepe Diokno and Honor Thy Father screenwriter Lilit Reyes for a two-part web video series that aims to promote ways to create precious bonding moments with the family.
Titled “Comfortable Living,” the first webisode has Bianca revealing her favorite parts of the home, which include her baby’s room, the dining area, and the bedroom. The young celebrity mom also explains how these areas are important in keeping her family close and intact. “Couple Time,” on the other hand, tackles how JC and Bianca keep their relationship growing despite having busy schedules. Both videos feature snippets of the Intals’ ordinary but treasured everyday experiences—something that families all over the Philippines can also relate to.
The webisodes also show how the Intal family conquers daily challenges and lets go of their worries with the help of the Samsung Wind-Free™ Air Conditioner. With the world’s first Wind-Free™ cooling technology, families like them can feel cool fast without the unpleasant feeling of cold draft or direct wind. Cool air is gently dispersed through the 21,000 micro holes to reach the room’s ideal temperature, making cherished moments at home more comfortable.