One of Philippines’ leading pawnshop brands, RD Pawnshop Inc., is now celebrating its 45th anniversary.
The pawnshop which became known for its high-quality service for Filipinos has reached yet another milestone.
RD Pawnshop’s clients should expect more from the company since in order to commemorate its 45 years in service, has promised to further their services.
As announced via a virtual press conference for its “Magandang Bukas” campaign, the company now puts more emphasis on the hard-working Filipinos especially during this trying time.
Business Unit Head of RD Pawnshop Inc., Alma Pascual, said that the company really values the service they do for the Filipino people. According to Pascual, RD Pawnshop will continue its vision to provide hope for Filipinos and be a part of their journey to achieving their dreams. Also during the conference, their new tagline, “Kasama mo, Hanggang sa Magandang Bukas” was revealed.
“At RD Pawnshop, we recognize the value of stability from beginning to end, which helped us thrive for 45 years in service. We want to share this value of stability with Filipinos as we will always be happy to serve and accompany them in every part of their journey. We also want to continue being a source of hope and partner until they make all their dreams happen, hence our new tagline ‘Kasama mo, Hanggang sa Magandang Bukas,’” said Pascual.
With its “Magandang Bukas” campaign, the company has truly shown that it is willing to help people by being one of the most approachable pawnshops in the country. Understanding the citizen’s sacrifices has been the key to its success and now, they are offering lower remittance rates and higher appraisal values with zero advance interest.
Moreover, RD Pawnshop has ventured into mainstream media and also the growing digital platform. They have done this to further their reach to the masses. Additionally, Pascual revealed that the company is opening more branches this 2021. 40 more branches will soon be coming to the National Capital Region this year, which eventually totals into 209 branches.
With their aim to provide quality services to all Filipinos, RD Pawnshop has plans to widen their reach with plans to open branches in Visayas and Mindanao.
They also understand that not all have the luxury to have televisions. That is why they have partnered with over 34 radio stations nationwide.
But what is the essence of having so many branches without new products? That is why RD Pawnshop revealed that they are cooking up several new products to stretch their offered products and services.
RD Pawnshop, also through their virtual conference, have introduced their newest ambassadress, comedian Pokwang. According to the celebrity, the company inspired her to work harder for the sake of her family and to those she will help.
“Naging inspirasyon ko sila. Sila nga nagsikap sila, ako pa kaya? Kung ang RD ay nagsikap at nakatulong sa kapwa, ako naging inspirasyon ko sila para magsikap at makatulong sa pamilya ko at sa kapwa ko,” said Pokwang.
RD Pawnshop was founded in 1976 by Rodrigo E. Rivera Sr. and his wife Dolores Chua Rivera in General Santos City. It is part of the conglomerate RD Corporation dedicated to providing clean, conscientious, and respectable services.
To learn more about RD Pawnshop, visit its website at https://rdpawnshop.com.ph/ or send them an e-mail at info@rdpawnshop.com for inquiries.
